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Related Searches on AdSense Ads

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Visit Thailand

2:24 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Has anyone noticed the Related searches on the AdSense Ads? Just below the ads are two links to a Google Related Search.

I for one do not like that as people may click on that rather than the ad.

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In fact I have now just seen one add that had no ads but just a whole bunch of links for related searches.

chiyo

6:25 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Havent checked myself, but im wondering if those search links actually omit the site where the click came from. If not, for someone well ranked in Google for the related terms and with highly niched content, clicking on the related link may well result in the visitor seeing your site at the top of the SERPS in more than a few cases and coming straight back!

brotherhood of LAN

6:29 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



>>>wondering if those search links actually omit the site where the click came from

No the SERP's are unchanged chiyo, still included. Talk about pagerank loops eh ;)

I was surprised as anyone else in the thread when I first seen them. Perhaps Google though the reaction to adsense was so good they could milk it a little more with this.

chiyo

6:30 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Polich Guy. I note you use the term "unfair" a lot. Truth is that a lot of business is unfair, especially depending on whether you end up on the losing or winning end.

I may be over-socialised however.

Whenever i pulled a tantrum and bawled out that something was unfair when i was a toddler, my papa used to belt me over the ears and say "...And so was that..."!

OK maybe its brain damage and deafness, but i sure never say that ever now. It rarely gets you anywhere, and best to just study your situation and see how you yourself can make it "fairer" for you.

Imaster

6:31 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



On one of my page, I noticed one block of ad and 3 blocks of related searches.

The relatd searches are so targeted that the user won't click on that one ad, rather he would go to google search clicking on any of that related search.

This makes me think that google is using all its publishers to send traffic to its site and earn more share of revenue from its own site where it displays those text ads.

One more point is:

The related searches feature is intended solely to enhance the user experience and serve as a valuable information resource. Neither Google nor AdSense publishers earn any revenue from clicks on related searches.

When I click on the related search, it goes to google and searches that term, but in addition it also displays text ads on right side. Those text ads definitely pull some revenue in, so in the end google does earn from it and we lose our surfers as well as some revenue.

They must make it such that a user earns some cents on each click.

[edited by: Imaster at 6:46 am (utc) on Aug. 7, 2003]

Jenstar

6:32 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I just went surfing around one of my sites to see if they were all targeted ads, and I noticed that AdSense is taking 2 or 3 seconds to serve up the ads.

I am wondering if the additional time it takes to grab the keywords for related searches is causing the delay - you can hit reload a few times on the same page and get different related searches each time.

Visit Thailand

6:33 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Well we have added some 30 odd pages this morning all with AdSense code in, each is manually visited and each one shows the appalling 'empty space brought to you by Google' message but I have to hand it to Google the targetted ads were all up within 5 minutes on each of the new pages.

why2kit

7:12 am on Aug 7, 2003 (gmt 0)

10+ Year Member



According to the adsense policies we cannot :-

AdWords ads may not be placed on search results pages.

But Google feels it's ok to use our pages to streamline a visitors search, and send them elsewhere.

I'm not sure I like it, but the adsense algo does "appear" to have more smarts when it comes to working out the content of a page the ads server (at least on my sites) are usually very relevant.

Also when I click on a "related search link" it results page has one of my sites listed - so I'm guessing that maybe I have an extra chance at adsense revenue.

In general I'll give some time and see how it pans out - but a heads up from google would have been nice.

yoyo8

7:19 am on Aug 7, 2003 (gmt 0)

10+ Year Member



"Also when I click on a "related search link" it results page has one of my sites listed - so I'm guessing that maybe I have an extra chance at adsense revenue."

Oh, what a great deal that is!

Clark

7:47 am on Aug 7, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Scumm:

Funnily enough, in that particular thread, nobody actually gave a second thought to the idea of related searches on every publishers' adsense ads. What does that tell you?

Here's what I said when it was mentioned first:

I'd LOVE to see an example of this. If it's true, that is a serious abuse of power.

Chiyo felt it was optional, although I had my doubts, I kept silent after that figuring he knew something I didn't.

I think the feeling was the same then and now...

planetalk

8:07 am on Aug 7, 2003 (gmt 0)

10+ Year Member



I haven't been here in a while now, but this new Google "related searches" brought me back. I think it stinks. I think we're all being used as gateways back to ALL our competitors, some of whom are probably in our filtered sites list. Today has been my lowest day yet revenue wise, and I won't be surprised if it stays down.

I've written them telling them what I think and I recommend we all do. I think they've made a big mistake introducing it, and I think it will kill the whole program off, which would be a real shame.

Write them and tell them what you think.

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