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The Google Fred Update which we first spotted rolling out early morning on March 8th seems to be fairly big. After reviewing well over 70 sites that were hit by this update, 95% of them share two things in common. The sites all seem content driven, either blog formats or other content like sites and they all are pretty heavy on their ad placement. In fact, if I dare say, it looks like many (not all but many) of them were created with the sole purpose of generating AdSense or other ad income without necessarily benefiting the user.
i thought panda was supposed to be part of the everyday algo now.
i didn't think they ran it periodically anymore -- it just runs every day, like everything else.
Fred might be similar to Panda, but Fred is its own animal.
Can anyone share some data of the drop/increase?
joined:Mar 27, 2017
joined:Dec 5, 2014
@reseller Do you mean because the previous ones where on the 8th?
@reseller, from what i can see, this update seems to be still in progress. Yesterday was another big shake up.
joined:Apr 13, 2002
Google Fred Update Targets Ad Heavy, Low Value Content Sites