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[edited by: tedster at 8:38 pm (utc) on Feb 26, 2011]
[edited by: falsepositive at 10:40 pm (utc) on Feb 25, 2011]
I've got a 6 year old site, with at least 1000 or more words per page. Have been cited by media sites, commercial sites, blogs, books, etc. Yet, I was hit with a 50% traffic drop.
That's easily explained. Google uses 200+ factors to rank a page for a specific category. So essentially when you do a search for X they use the 200 factors and come up with a score for each page. Let's say URL 1 gets a score of 98, URL 2 - 75, etc. Well if you're URL 2 and now your 75 is a 50. And if the other URLs beneath you were clustered around 70-60 then you're going to jump a bunch of places. In another case if your page has a score of 100 and the next page has a score of 70, and so you get punched down to a score of 65 so you'll only jump down a bit.