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Google Updates and SERP Changes - February 2010

2:27 am on Feb 1, 2010 (gmt 0)

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I have noticed a big increase in my Blog Traffic, but my keyword traffic is down. I am going to assume that Caffeine has not hit all data servers yet ? I would assume this because my contacts in Chicago, Iowa all say my keyword rankings are -30. My assoicates on the west coast say I am on the first page. Here in Texas I am on the first page. The wierd thing is my traffic is not really down. hmmmmmm

[edited by: tedster at 5:47 pm (utc) on Feb. 1, 2010]

1:25 am on Feb 28, 2010 (gmt 0)

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Tedster wrote

Anyone who was in the room at Pubcon when Matt talked about Caffeine had no question about what he was saying. It was essentially that Caffeine was all but ready and Google was intentionally holding back the launch so as not to disrupt the holidays for webmasters.

And brinked wrote

Matt Cutts did in fact say expect caffeine after the holidays. On his "expect caffeine after the holidays" blog post, he responded in the comment area to another commenter with the following:

We could have rolled out a bit sooner, but we figured it’s better to save webmasters from the stress of worrying about Caffeine around this time of year–plus the extra time lets us collect more data and check for any remaining issues.

I wasn't at Pubcon and I didn't bother to scroll down and reread MC's reply comments, so thank you both. In light of your comments I withdraw my previous post re "Matt Cutts's after the holidays post."
3:44 am on Feb 28, 2010 (gmt 0)

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(please see my several posts about targeted spyware)

Better known as behavioral targeting nowadays :)

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[edited by: tedster at 5:50 pm (utc) on Mar 1, 2010]

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