Forum Moderators: Robert Charlton & goodroi

Message Too Old, No Replies

Supplemental product pages - an idea for a "fix"

         

digicam

11:40 am on Nov 2, 2006 (gmt 0)



Hi, a lot of my product pages have gone supplemental since the summer.

I was thinking about removing all the product pages for a few weeks as the site does not do much business as an experiment and then readding them at a later date.

any opinions - would the pages be removed, would the new pages not be supplemental?

cheers

JoeHouse

1:27 pm on Nov 5, 2006 (gmt 0)

10+ Year Member



I have a question.

I just realized that most of my website went google supplemental.

I beleive its because of dup content. I use all the item descriptions given to me from my manufacturers which most likely caused the supplemental results (I think).

My question is this. If I go in and change all the product content to original and unique (which will take me months), will this get me out of the supplemental and back into the main index?

If yes, how long do you think it will take?

glengara

2:01 pm on Nov 5, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



*Most of the pages are cross linked to each other (within nav) and even the anchor used on some pages is changed*

I'd be a bit nervous of that, particularly in using different anchors within the navigation; IMO internal linkage can be overdone, I'm especially wary of overly long nav-bars using KW as anchors on pages with minimum content...

tigger

2:37 pm on Nov 5, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Why! its the standard navigation nothing spammy 7/8 main pages with links to red widgets/blue/green/pink and so on, its not like the pages have hundreds of links here its just the basic navigation.

Inst G telling us to build sites for humans not SE! in that case how are the humans supposed to navigate around a site with no links referring them onto different sections of the site

JoeHouse

2:58 pm on Nov 5, 2006 (gmt 0)

10+ Year Member



This is extremely frustrating not to mention very disappointing. I did not realize that taking brief descriptions from my manufacturer would create such a mess (supplemental).

Think about it for a moment a manufacturer lets say has 200 retailers. Lets say 125 of those 200 decide for now to use the manufacturer decriptions.

So what that means is that now 125 of those websites go supplemental for dup content.

Now that I know what might have triggered this, I will go ahead now and make changes to the product descriptions.

I just hope google will realize this and place me back into the regular index.

tigger

5:34 pm on Nov 5, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>Now that I know what might have triggered this, I will go ahead now and make changes to the product descriptions

you think! every page on my site is unique it didn't stop g putting into supps

g1smd

5:49 pm on Nov 5, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



>> So what that means is that now 125 of those websites go supplemental for dup content. <<

At the end of the day, Google doesn't want to list 125 sites that all sell the same stuff. They want to list a few of those and then other sites that sell similar stuff made by other people.

Imagine if a search for "cars" only showed Ford dealers, and excluded all other types of "car". It would not be a good SERP.

JoeHouse

5:55 pm on Nov 5, 2006 (gmt 0)

10+ Year Member



g1smd

Your right and it makes perfect sense that google would think that way.

So I am trying to become more creative and unique with my content to appear different from all the others that are selling the same stuff.

If you sell Ford Cars and there are 5 million results, then sure dup content should be supplemental.

However if you sell Ford Cars but have some different to offer, explaining it with unique and orgininal content should get you back in the game (Main Index), right?

glengara

10:13 pm on Nov 5, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



*its not like the pages have hundreds of links here its just the basic navigation.*

No it isn't, from your description your navigation is basically a site map, and having a site map on every page is, IMO, overdoing things...

tigger

7:19 am on Nov 6, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



"No it isn't, from your description your navigation is basically a site map"

my navigation is linked to every page (8 of them) so people can look around the site! - how else would someone find pages if they weren't linked from the nav

I'm not talking about a site here with 100's of pages! it has 8 in total which are the main products - I'm in the process now of adding sub pages but they will only be linked in from the secondary pages.

So I really fail to see how to can say my navigation is a SM?.

Halfdeck

1:22 pm on Nov 6, 2006 (gmt 0)

10+ Year Member



using one of the foolbar checking tools the PR is zero with the index 4

How many links do you have on your index?

If your home page is FBPR 4 and you only got 8 pages, there should be enough green fairy dust to go around for internal pages to be at least FBPR 1, unless you've got hundreds of links on each page.

If you've gained alot of links recently though, it may just be a delay in indexing and your site's already on its way out of the supplemental results.

tigger

1:33 pm on Nov 6, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I have 9 links leaving the index, but as its new I wasn't expecting the other pages to pick up any PR so wasn't surprised with the last update - what did surprise me was the sups! showing on everything expect the index

texasville

7:22 pm on Nov 6, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



tigger...
I have been talking about this for two months. The entire description fits exactly what I have been saying. Small sites (read under 75-100 pages..urls) are all going supplemental except for the index page.
If you have an interior page with several ibl's of decent pr or authority...these will not go supplemental.
Even matt Cutts talked about it. Everybody has seemed to skim over it. He said that google sees sites like this as living on the periphery of the web. I call it "no respect". It is happening to sites just like yours daily. And it will start happening soon to every site that doesn't have ibl's to interior pages.
It doesn't matter if you have uniques or not. It will go supplemental.

tigger

7:34 pm on Nov 6, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



madness, but its also the impression I was getting as I'm seeing more and more results pages with nothing but supps showing! and this is G ways of improving LOL

texasville

8:04 pm on Nov 6, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



You might have a chance to get it out of supps if you can get the index page above pr4.or 5. I have seen sites with pr5 that don't have this problem if either all pages link off the index or are well interlinked. I think pr5 might be the cutoff. Just goes to show that google was built by a couple of academiacs and not geared for anything but informational.
The sites I have seen hit the most are small commercial sites. And I am not talking about affiliates. I am talking about small sites for mom and pop businesses that don't have time or money for link building.
Take heart tho. I have one site suffering from this and the index is pr3 and it is just continuing to surge upwards in the serps. Top 5 for a lot of 3 and 4 keyword terms. #1 for one important two word term.

sem4u

8:18 pm on Nov 6, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



One of my sites that I haven't done much with is a PR3. Every page of this site that has been indexed was supplemental bar the homepage. Today most of them are indexed normally - strange as I didn't make any changes to the pages.

tigger

8:55 am on Nov 7, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



texasville

building links is top of my list

sem4u

it makes you wonder if not waiting is the best thing to do - along with building & adding pages, G's little test of staying power for webmasters

Update

today my page count went from 8(basic site) to 16 every page now supp! (except Index) - the latest pages to be added are all article type pages so very heavy in word count and really not even that optimised. each of these new pages had much better descriptions as well

you know I'm wondering if supplemental sites are not G's way of telling us its sandboxed? until its either been in the system for a while and has solid external links pointing to the page & site

I really don't see pages going supp because of poor descriptions or content as these new pages have provide this, and still the site has nothing but 100% original content as I type it all in myself

Odd!

texasville

5:10 pm on Nov 7, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member




>>>Today most of them are indexed normally - strange as I didn't make any changes to the pages. <<<

sem- How long did this take? What kind of site is it, and do the internal url's have their own ibl's?

>>>>you know I'm wondering if supplemental sites are not G's way of telling us its sandboxed?<<<<<

But one of them keeps climbing in the serps via the index page. Not really a typical action of sandbox. It could be a seperate sandbox of the interior ibl's due to lack of links and pr.

tigger

5:29 pm on Nov 7, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



true hadn't thought of that, just trying to work on reasons why these pages would go straight to sups

sem4u

5:33 pm on Nov 7, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The site had been in supplemental maybe 3-6 months. It is a website displaying products. Not an affiliate or adsense site. As far as I am aware there are only links going to the homepage (mostly from directories).

tigger

5:49 pm on Nov 7, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



oh well thats kicked the deep linking theory out of the water texasville <headbang/>

texasville

12:50 am on Nov 8, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>>>oh well thats kicked the deep linking theory out of the water texasville <headbang/> <<<<<

Not neccessarily...it's a circular thing...it could still come back around and bite him. Plus there maybe a manufacturer linking to him he is unaware of going to the product pages.
Don't forget...Matt Cutts said this is happening. I have tried to warn people but...oh well...

sem4u

9:18 am on Nov 8, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I can't see any sites linking to any page other than the homepage.

Not neccessarily...it's a circular thing...it could still come back around and bite him.

It probably will ;)

dimmer

4:16 pm on Nov 8, 2006 (gmt 0)

10+ Year Member



Our dynamic site had a duplicate content issue which we have resolved around a month ago. Most main pages are now indexed although some remain supplemental, even though the content and url are unique.

Each section page lists up to a 100 products with links to individual pages that also have unique content and urls. Probably 20-30% of these have been indexed since the changes and show the new unique url's, but remain supplemental.

Funny thing is that these supplemental pages actually rank quite well in the serps, when they dont they are below ppc sites and a few competitors. The supplemental pages also have toolbar pr.

Al

JoeHouse

4:17 pm on Nov 8, 2006 (gmt 0)

10+ Year Member



Another thought on this whole supplemental index is this.

I am starting to believe another factor for supplemental has alot to do with age of a website. Just another form of a sandbox if you will.

Yes the other factors apply too such as dup content, old url's etc....However I have noticed several sites that appear to be very well optimized with no dup content and following all the rules but yet supplemental.

The only thing that I notice is these sites are all new, less than a year old.

It would appear that Google is giving benefit to those sites that have been around a while with good content as well as following rules an advantage to newer sites that are equal in good content and following the same rules but supplemental because of age.

Halfdeck

4:38 pm on Nov 8, 2006 (gmt 0)

10+ Year Member



If your confident your site's got 100% original content with no obvious technical problems, I wouldn't wait it out, unless your site happens to be a link magnet. If the PageRank of your supplemental page remains low, chances are your page will stay supplemental forever.

I would work on four things:

1) Build more pages worth linking to
2) Get more eyeballs on pages you already built
3) Link build carefully but more aggressively.
4) Revise your internal linking structure so more PageRank flows to your supplemental pages. Even a TBPR 10 site (e.g. Google) can have supplemental pages if its internal linking structure doesn't do those pages justice.

tigger

4:45 pm on Nov 8, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I'm seeing this a lot as well Joe, makes you wonder if this inst yet another filter we have to consider

texasville

5:11 pm on Nov 8, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>>>1) Build more pages worth linking to
2) Get more eyeballs on pages you already built
3) Link build carefully but more aggressively.
4) Revise your internal linking structure so more PageRank flows to your supplemental pages. Even a TBPR 10 site (e.g. Google) can have supplemental pages if its internal linking structure doesn't do those pages justice. <<<<

These are all steps that are probably worthwhile for sites that are hobby or self-maintained informational or adsense type but what about the sites that represent small mom and pop - brick and mortar- businesses.
They do not have the expertise to do it themselves much less the understanding of the where withall of the whole mess. We spend a lot of time tracking and figuring this stuff out. They have a business to run.
Many also don't have the money to sink into something as extensive as these steps. Google's new formula of turning supplemental almost all of a site (that does not conform to it's standards of mega)has made the playing field on the internet grossly uneven. It will take deep pockets to compete.
What bothers me is that Matt and the boys seem to think this is okay. Go big business.

texasville

5:14 pm on Nov 8, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Meant to also mention, age is not neccessarily a factor. I Have seen it on two+ year old sites. And interlinking between the pages is not a factor. Also linking out is not a factor.

RonnieG

6:02 pm on Nov 8, 2006 (gmt 0)

10+ Year Member



dimmer said:
"Funny thing is that these supplemental pages actually rank quite well in the serps, when they dont they are below ppc sites and a few competitors. The supplemental pages also have toolbar pr."
This behavior may apply to a few supplementals with at least some PR for popular keywords. But what I am seeing on most supplementals is that they cannot be found with any search terms, even direct quotes unique to the page, while most pages in G's main index can be found with just about any string of text on the page. So, one of the attributes of a supplemental page seems to be that much less of the page text will be indexed, if any, and since you never know what part of the text will or will not be indexed, this means that it would rarely or never show up in the SERPs.

texasville

9:08 pm on Nov 8, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Ronnie...
Another side effect is that any images that are on these pages marked supplemental also disappear from the image search. completely. gone. poof.
These pages had images that were plainly marked as to what they were such as red widget, blue widget, etc. Both in their name of image and in the alt tag. They were getting a decent amount of google traffic. Now only the image on the index page can be found.
This 65 message thread spans 3 pages: 65