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PPC Management Software/Tools?

experienced responses preferred

     
10:10 pm on Mar 16, 2005 (gmt 0)

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I'm looking for a tool that manages PPC across multiple search engines and interfaces (creates permutations of keywords, interacts with multiple PPC search engines simultaneously, etc).

Does anyone have experience with any good tools or software? My goal is to have a tool that can manage millions of keywords over many PPC search engines and interfaces.

3:37 pm on Mar 17, 2005 (gmt 0)

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This list of Overture approved tools would be a good place to start looking... sounds like youre going to need one of the highter end hosted solutions..
5:54 pm on Mar 17, 2005 (gmt 0)

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In all my time with Overture, I didn't know they had an "approved list" of tools. I'm searching the Overture web-site.... where can the list be found?

tia

11:04 pm on Mar 17, 2005 (gmt 0)

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ooops... meant to include the link..

[content.overture.com...]

looks a little stale.. might want to send them an email asking for an updated list..

11:10 pm on Mar 17, 2005 (gmt 0)

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to answer my own question... I just found this:
BidBuddy
BidGuard
BidRank
Dynamic Keyword Bid Maximizer
Keyword Max
Maestro
OnePoint
PPC BidTracker
PPC Pro
Traffic Patrol

from [content.overture.com...]

11:13 pm on Mar 17, 2005 (gmt 0)

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is any one of them more reputable?