Using Overture and Adwords

Guide to Using Overture and Adwords

[kbba04527]

Since about Early 2004 Iv been using Google Adwords and Overture to run programmes for two sites, four accounts in total.

I have about 30 words or phrases per account and bid upto 30 pence each, the return is quite good, but not fantastic. I am rated quite high if not at the very top for the terms I bid on.

I'v ploughed a few thousand pounds into these, but am I doing it effectively.

People keep telling me I can be more precise, and get the same results or better by bidding on more accurate terms.

Does anybody have any advice on this?

Im really looking for a guide to advise me which options are best to use?

[redzone]

Your "guide" is right here at WebmasterWorld! Just ask specific questions, and you will get the answers.

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