msn pay per click

whats goin on here

[wigsy_1]

hi,

with the coming launch of the msn search engine, has anyone heard anything about what they might be doing about pay per click advertising.

I for one would be up for getting in there asap after they launch it - if they do..

whats anyones elses thoughts.

Wigsy_1

[redzone]

Not a whisper.
But look at how long it's taking MSN to roll out their own Search..
Of the Big 3, only Yahoo took the initiative to own their own Natural/Paid Search channels.
AOL can't even properly manage their banner distribution, so I doubt they will ever jump into the Natural/Paid Search channels.

The interesting thing is that MSN distributing Overture for it's paid search, is helping to fill the coffers for one of it's main competitors in the "portal" space.

Maybe the MSN execs try and convince themselves that Overture is a seperate company owned by Yahoo, so it's not so bad.... :)