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GoToast and Google AdWords - anyone else have problems?

GoToast Google AdWords

         

Opie1Canopie

9:13 pm on Apr 2, 2004 (gmt 0)

10+ Year Member



All - I apologize if this has been discussed - I couldn't immediately find anything in the archives.

Does anyone who uses GoToast have problems with Google AdWords? Specifically, I find it completely annoying that every time I add a new program under our login that the system reads in EVERY single keyword. So I have to go in and manually inactivate the keywords that do not apply to a specific program. I've gone rounds and rounds with GoToast support and their recommendation was to get a new login for each campaign, which is not practical and I'm not even sure how to do this since it's an email login on Google.

Help? Any others out there having issues? And at this point I think training would be a good option, but I'm worried that the tool itself is flawed.

Thanks for your input...

eWhisper

4:10 pm on Apr 3, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Personaly, I don't like the way GT (or any software) manages AdWords. GT makes better guesses at moving positions around than many of the others I've tested, sometimes (emphasis on sometimes) its highly accurate.

With some of the filtering options, you could only look at the active KW lists in GT when managing bids, and ignore the fact the other words are there.

IMO, GTs best function for AdWords is their conversion tracking. You can have GT not login to your AdWords account (just remove it from your list of engines in GT), and still use it to track your campaign effectiveness.

On a side note, I've only heard very good things about the GT university, and that if you use GT, it's very well spent money.