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Traffic Logic

Anyone using them? I notice they are sponsoring the conference

5:43 pm on Feb 24, 2004 (gmt 0)

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Being based in the UK I hadn't heard of them but I note they are sponsoring the publisers conference. Is there a thread I could look at about them to get more info?

Any info or comments would be appreciated.

6:37 pm on Feb 24, 2004 (gmt 0)

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Their site is a pretty handy start... though I imagine you've been there!
6:44 pm on Feb 24, 2004 (gmt 0)

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I'm not aware of any pre-existing threads about them. As far as I know they sell traffic at fixed costs from contextual relevant sites. I'm sure you can find more info on their site.

I do know some folks from there (at least 3 are regulars here), and they seem like stand up guys. As with any cpc advertising I would track your ROI..

8:15 pm on Feb 24, 2004 (gmt 0)

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what seth_wilde said.

The concept is pretty straight forward, good content sites bringing in eyeballs and only the really interested ones click thru to your site. Kinda like having an overture ad but filtering out the tire kickers. You only pay for the viewers that are more qualified & get to your site.

I was reading up on them recently because they contacted a client. A few years ago, they got slammed on another board for trying to sell traffic by the click. Can you imagine pay per click traffic? That's outrageous! That was before Overture & Adwords made PPC an accepted method.

I know 2 members here that are with TL. Both are pretty bright fellows.