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I think the reason this is a good spot for my site is that my product isn't really something you know about or would know to search for.
Are there other sites that offer similar advertising? I signed up for Business.com - but since my product is Sports/Entertainment/Gaming related, I don't expect to see a lot of hits there.
Anyone have others that are worth trying out?
I am from the Kanoodle team and I wanted to let you know that we've launched ContextTarget which allows you to buy contextual advertising by category. Currently, we are only offering Financial categories and these listings appear on CBS MarketWatch.com. We are planning to roll our more categories related to sports, enterainment and gaming within the next month.
Feel free to send me an email offline and I will be happy to notify you once those categories go live.