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1) what are the key forums to be a part of?
2) what are the key books, email lists and trade publications to read?
3) what new technologies are impacting this industry?
4) who are the biggest players in the market?
5) Are there any untapped opportunities in the marketplace
6) what factors in this industry present the biggest challenges?
7) what governmental agencies regulate this industry?
8) What is the Stardard Industrial Classification (SIC) code for PPC search engines?
9) what is the sales treands($) growth rates? #'s of PPC search engine? why is the # of competitors increasing?
10) where can i go to find out more information about industy stats, etc.(please be specific)