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Yet over 80% of the keywords tested show the ads in a search (as Sponsored links).
The client also has an enabled account with FindWhat (which appears to manage the Lycos InSite Adbuyer engine as well) -- could the ads be "leaking" from there? Not sure this is the case because keywords that refuse to display the ad in Lycos do show the ad when searched via FindWhat.
Not complaining, just wondering if anyone else has noticed this.