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Others too follow Overture settlement?

Was this part of the plan with the rebrand?

         

TinkyWinky

3:28 pm on Aug 15, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



August 15, 2005 - MIVA, Inc. (NASDAQ: MIVA), the leading independent Performance Marketing Network in the world, announced today that it has reached settlement with Overture Services a subsidiary of Yahoo! Inc. regarding U.S. Patent No. 6,269,361.

Anyone know the details - my connection is up and down like a yoyo.....

loco

9:57 pm on Aug 15, 2005 (gmt 0)



MIVA said it agreed to make a one-time payment of $8 million to Yahoo and took a non-exclusive license to certain Yahoo patents in exchange for a dismissal of all claims

JerryOdom

8:33 pm on Aug 16, 2005 (gmt 0)

10+ Year Member




Yahoo will get an undisclosed percentage of all ad revenues Miva generates through using its pay-per-click system.

[blog.searchenginewatch.com ]

Should be interesting to see who else Yahoo goes after.

shorebreak

11:02 pm on Aug 16, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I'll bet Looksmart and Ask Jeeves are next on the list, then MSN once they launch. The other SE's are going to have to react by creating CPA-based search systems - a natural evolution anyways.

GameMasterM

7:17 pm on Aug 17, 2005 (gmt 0)

10+ Year Member



Why stop at LookSmart? EPilot, Kanoodle, ContextWeb, IndustryBrains or Mamma maybe too.
Miva got off cheap minus the legal fees, LookSmart and the rest will get a license very cheap by comparison.
Google is the one that paid the Knig's ransom.

bostonseo

7:35 pm on Aug 17, 2005 (gmt 0)



MIVA doesn't even have $8 million. Yahoo will see very little of that $$$.

GameMasterM

11:21 pm on Aug 17, 2005 (gmt 0)

10+ Year Member



According to Nasdaq company profiles Miva has close to 50 million in the bank. Probably a lot less now when you factor in the legal bills coming die over the Yahoo lawsuit.

On Miva, I run two pay per call campaigns, one with Miva and one with Ingenio.
Ingenio is definately experiencing growing pains while Miva cust. service is knowledgeable and the categories I want are not put to a huge debate as they are with Ingenio for AOL.

TinkyWinky

8:36 am on Aug 18, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



So basically - if you want to continue to be a PPC engine - you either got to think of another way to deliver PPC without infringing on the Patent.... that'll be easy then ;) or,

Pay up and shut up..... save your legal fees.