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Google Adwords Features I'd Like to See, #3

Continued. Share ideas for making your life easier.

     
2:57 pm on Sep 16, 2004 (gmt 0)

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Cont'd from:

[webmasterworld.com...]

When you are in your AdWords account and you send email to AdWords support, Google should automatically pass back the email associated with the account you are in when you request help from that account (or automatically populate the address field with the address asociated with the account and make it possible to change it if desired).

From a lot of the posts here it seem like many people assume it does or at least that Google somehow knows what account a support request is coming from. It seems like each support ticket sent from an account is not automatically linked to the account it originated from.

3:35 pm on Sept 16, 2004 (gmt 0)

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Good idea to revive this thread again.

I'd like to be able to combine "all languages" with one or more specific languages in the campaign settings so I can have one account covering both.

When I want to cover a european country in both the local language and in all languages, I need to identical campaigns which is hard to manage.

5:51 pm on Sept 16, 2004 (gmt 0)

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Good idea to revive this thread again.

Agreed!

From a lot of the posts here it seem like many people assume it does or at least that Google somehow knows what account a support request is coming from. It seems like each support ticket sent from an account is not automatically linked to the account it originated from.

Thanks for bringing this up, skibum. I'm now sending a bunch of test emails from within my own account to make sure I completely understand what is and isn't happening. Then I'll follow up with the right folks.

In the meantime, I'm certain that if you actively put the account email in the 'Email Address' field on the second page of the 'Contact Us' process, then your email will be associated with your account. Which helps speed things up for everyone.

Thanks again. ;)

AWA

6:49 pm on Sept 16, 2004 (gmt 0)

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I'd like to be able to combine "all languages" with one or more specific languages in the campaign settings so I can have one account covering both.

When I want to cover a european country in both the local language and in all languages, I need to identical campaigns which is hard to manage

Maybe it's just another 'Not Enough Coffee' day, but I am having a hard time wrapping my head around this.

Could you provide a little more detail about how this would ideally work, Robsp?

Thanks!

AWA

6:55 pm on Sept 16, 2004 (gmt 0)

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should just have a ticket based support system for each account, with a log of previous activity, be so much easier (imo)

but hey, what do I know

Shak

9:21 pm on Sept 16, 2004 (gmt 0)

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AWA,

I saw I had some typo's in my text that may have led to some confusion. What would help me is this.

To cover all traffic in a region you both need to target "all languages" and the "local language" to makes sure you get both language settings covered in a certain country (like the Netherlands where we are).

To do this now we have to make two identical campaigns as the "all language" setting and specific language choice are mutually exclusive. I'd like that to change so we can have one campaign covering a certain geo without missing groups with a different language setting.

I may have missed something but this is an issue as we have to manage 2 identical campaigns now which causes a lot of work.

Does this make sense?

10:49 pm on Sept 16, 2004 (gmt 0)

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Donít think this has been request before

I would like to have..

1.
The ability to automatically pause ads at set intervals. Weekend traffic converts terribly for us so would be nice to have the ability to not show the ads at weekends.

2.
Some way of knowing when an Ad is pending review. I recently waited two weeks and thought i must of made an error. Was only after writing to AdWords i found out the ads were waiting review.

3. Email notification of ad suspension - client credit card got maxed, ad got suspend and was a while :( before i noticed. (this was a long time ago, so not sure if already done)

10:58 pm on Sept 16, 2004 (gmt 0)

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When sorting by cost per conversion, there should be a secondary sort on cost, so that the high-cost non-converting terms are sort from the low-cost non-converting terms
11:55 pm on Sept 16, 2004 (gmt 0)

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By the way, here is something I forgot to mention.

I'll be sending my 'Advertiser Feedback' report to many interested parties within Google on Thursdays for the next couple of weeks (at least).

So if you have any feature requests you'd like to see included this week, I'll be sending the report in about 5 hours.

;) AWA

12:36 am on Sept 17, 2004 (gmt 0)

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I am sure this has been mentioned before...but ability to migrate ad groups and/or keywords into a new campaign would make my life soooo much easier sometimes.
12:51 pm on Sept 17, 2004 (gmt 0)

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I'd really love to have a utility for checking ads shown in a particular geographic location different from the one I'm at.
1:01 pm on Sept 17, 2004 (gmt 0)

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I still have the same top 3:

1. Different contact info from billing info.
2. Regional preview tool.
3. Ability to easily move keywords from one group to another.

My new ones:
1. Make the search feature more useful. Let me move adgroups and keywords from one place to another in it. Show me stats for the search keywords, etc.

2. Easy duplication of ads from one group to another insted of having to do each one individually.

4:02 pm on Sept 17, 2004 (gmt 0)

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This is a very minor suggestion, but something I have thought about a LOT recently. I work with Google and Overture all day. I would like to see an option for a button on the Google toolbar that takes you directly to Adwords and/or adsense.

I mean it doesn't have to be a default, but an option for those of us that are there everyday for at least 2 hours a day, visting more than like 15 times a day.

Just a thought.

6:27 pm on Sept 17, 2004 (gmt 0)

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This is a very minor suggestion, but something I have thought about a LOT recently. I work with Google and Overture all day. I would like to see an option for a button on the Google toolbar that takes you directly to Adwords and/or adsense.

I mean it doesn't have to be a default, but an option for those of us that are there everyday for at least 2 hours a day, visting more than like 15 times a day.

Just a thought.

Kate82, welcome to WebmasterWorld!

I'm really glad you made this suggestion (which I've made myself in the past), as it now gives me a chance to forward it from an actual advertiser!

Now that the subject has come up, I wonder if there would be broad support for this feature? Other comments would be much appreciated. Personally, I like the idea a lot.

AWA

<edit> fix typo!</edit>

[edited by: AdWordsAdvisor at 7:02 pm (utc) on Sep. 17, 2004]

6:31 pm on Sept 17, 2004 (gmt 0)

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AWA,

I would love this feature but as we have over 40 accounts we would need something that can be configured to have a one step login to each account from the Google toolbar. It would definitely same us time.

7:17 pm on Sept 17, 2004 (gmt 0)

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Indeed, this would be very useful, however, greater compatibility with Mac OS would help; we're not all whizz-bang up-to-date in our operating systems...

Syzygy

9:46 pm on Sept 17, 2004 (gmt 0)

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For the 'recomended budget' to take into account CTRs. And for it to be somewhat accurate.

(I just changed a campaign from 'all countries' to U.S. and the recomended budget went up 25%. Then I switched it from 'all languages' to english, and the budget went up another 10%)

11:42 pm on Sept 17, 2004 (gmt 0)

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I wouldn't see any value in putting a link on the toolbar to hotlink directly to Adwords or Adsense. We're too small an audience.

It might, however, be useful to let users pick a small number of sites that are so important to them that they'd like a link from their toolbars.

12:27 am on Sept 18, 2004 (gmt 0)

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Ability to enable all ads for content network. Currently the ad would appear on content site only if all the keywords match with the target page. Since people like me upload keyword in bulk (2000) per ad group and use dynamic URL & title, these keywords are not related to each other at all.
I think Google checks for all keywords to protect us (advertisers).. so we should be able to click a check box, that we don't care and show the ad even if only one keyword matches the target page.. same as search partners.

sdani

1:28 am on Sept 18, 2004 (gmt 0)

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It woud be nice to have the ability to turn off all content for an account all at once and not have to think about it. Wishful Thinking! :) As its so easy to forget to turn it off every time you create another campaign, log in a few days later and see all the charges.
4:14 pm on Sept 19, 2004 (gmt 0)

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oh yeah, i thought of another, our choice of what default auto fills in the spaces when you create a new ad group.
Ususally when i start a campaign, mny first ad will be

Widget World
get your widgets
at widget world.
www.widgetworld.com

then all subsequent ads end up being in a differnt, more individual format

Blue Widgets
Big and small blue
widgets.
www.widgetworld.com/blue

and

Red Widgets
Big and small red
widgets.
www.widgetworld.com/red

so...for the next umpteen ads that i create in a campaign, the default of the first thing i entered is usually not helpful for saving me time.
did that make sense?
Thanks!

5:26 pm on Sept 19, 2004 (gmt 0)

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suzyvirtual,

I agree. It used to work better and it just needs to use the last added ad text.

12:57 am on Sept 20, 2004 (gmt 0)

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My #1 Request: Keyword and creative 'Review Status'.

My #2 Request: Change to allow creatives with insersion code in a group of keywords containing misspellings.

7:12 pm on Sept 20, 2004 (gmt 0)

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AWA, thanks for your support. I hope that you can convince someone that a button is a good idea. I understand the comments about having 40+ accounts. About 2 hours of my morning is spent updating accounts, and having to sign into each account.

The answer to that is to have all of your accounts under one company login, but alas, some of our clients have their own accounts and do not want to change.

But a button to just take you to the sign in page would be great. At least with Google IE remembers passwords. Still can't do that with Overture.

PS love suzy's idea about the ads formatting. I hate seeing the same ad everytime especially since I have to highlight, delete, etc. Its a couple extra steps, but it would be easier without those steps

12:07 am on Sept 21, 2004 (gmt 0)

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AWA, thanks for your support.

My pleasure. ;)

And thanks for all the recent additions to this thread. I hope you all will keep them coming, and I'll pass them on on the evening of the 23rd. (An excellent chance to be heard by the right folks...)

Thanks again!

AWA

2:25 pm on Sept 22, 2004 (gmt 0)

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A pause feature for ads:

edit delete pause

5:20 pm on Sept 22, 2004 (gmt 0)

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I apologise if it has been said before but I really can't trawl through 10 pages of requests (I only managed 3).

I'd like to be able to show the statistics for the last 1000 impressions on the campaign summary. This will allow me to see roughly what my CTR is as mine changes from day to day.

themoron :@)

5:40 pm on Sept 22, 2004 (gmt 0)

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I mentioned this briefly in another thread somewhere, but do think that having the option to access stats regionally/geographically via adword reports would be very useful - particularly if G intends to continue expanding our ability to advertise in this way. Regional targeting is one of the ways forward, right?

Syzygy

3:42 am on Sept 23, 2004 (gmt 0)

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The big thing, the most important thing Google could do right now, is allow advertisers to opt out of the bad search affiliates while keeping the good ones. I'm talking about opting out of AdSense search.

I would like my ads to appear on AOL. Netscape, AskJeeves, some big ISPs, sure, I don't feel too strongly either way. But I don't want my ads appearing on results generated at AdSense sites because there is too, too much fraud. Yes, I complain to Google about the particularly bad ones, and they kick them out of AdSense and refund the money. But I don't have time to play policeman for catching all these sites. And I wouldn't be able to catch them all anyway.

It's ridiculous when small AdSense sites nobody ever heard of generate more AdWords clicks than AOL does. AOL provides good customers, and I very much doubt they have their own employees click on the ads. I trust AOL. I trust AskJeeves. But I don't trust the AdSense sites. Google allowed us to opt out of content match, but the fraud has now shifted to the AdSense search, and we can't opt out of that without opting out of AOL.

9:39 am on Sept 23, 2004 (gmt 0)

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Negative regional targeting, e.g.

-ca
-orlando

Complex regional targeting, e.g.

+ca
-"san jose"
-fremont

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