relative density in links

[rhodopsin]

So your search engine ranking for a given keyword depends on your word density for that given keyword.

It also depends on the number of incoming links into your web page.

Now for the Q - does your ranking also depend on the relative keyword density in the websites that are linking to yours? That is - not all links are equal. It depends on to what extent they list the keyword. They are given relative weightings based on this.

[topr8]

if you believe in themes then the answer is yes, if you don't then the answer is no.

there's a lot of stuff here about hubs and authority sites that could be worth reading up on.

[rhodopsin]

Many people say with google that it is "quality of links over number of links". What do they mean by this - is it related to the number of relevant keywords in these linking websites - that is what determines their quality?