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I'm amazed that they haven't gone down under the Australians are crying out for a good PPC provider.
The reason for Ireland is indeed the high skill level and a cheaper cost of living, space is less of an issue than say London.
It's a good move if the quality of service is good.
Actually, the cost of living in Dublin is not too remote from London prices. Its actually very similar IMHO.
Ireland is also the only English-speaking country in the Eurozone with lots of decent call centre facilities.
1. The Irish Government has implemented heavy tax concessions for overseas companies to set-up shop in Ireland (last I heard the figure was around 10% - which is a big difference from the UK).
It's why Dell, Microsoft, Intel, SAP, etc - all have bases in Ireland (The Intel factory there is the largest Intel plant outside the US).
2. Well educated young workforce. Ireland has a comparatively young IT literate workforce; and most importantly:
3. The beer is good. Many companies actually offer a sales incentive program called "The Beer incentive". Basically the more sales you make - the more beer they give you (i.e. Good performance would warrant a six pack - great performance equals a 24 slab).
It doesn't cost the IT companies anything (because it's classified as a tax write-off & they have all the major breweries as customers anyway).
I practically had to buy a seperate fridge for all the beer when I was working over there.
The Irish are a good lot to work with :-)
I got asked to the Official Launch (yesterday) some time ago - as did some other Irish SEM companies - and got to meet some of the team setting up the facility and the editorial teams. From what I heard, major efforts are going to be put in to making the editorial process smoother and slicker for European customers. I'm looking forward to seeing the benefits.
Personally I think both G & Ovt should go to Galway. Guinness is much better & hey, the fishing is good too ;)
I wonder what problems a search on Galway hookers would cause Jonser. Though I think that the main attraction in Dublin is the bargain basement bandwidth/datacentre deals. It may have been a good thing if they had been based outside of Dublin.
[ObExplanation: A Galway hooker is a boat. :)]