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MSN renews INKT agreement through December 2005

OVER says they are shocked

     
2:23 pm on Feb 21, 2003 (gmt 0)

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Soundview [finance.yahoo.com] suggests OVER has a bit of 'splaining to do.
2:27 pm on Feb 21, 2003 (gmt 0)

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Whoa ho ho!

And I was just thinking of starting a thread on what MSN's next move might be. Didn't think they would extend the relationship that long.

2:32 pm on Feb 21, 2003 (gmt 0)

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This is big news!
2:36 pm on Feb 21, 2003 (gmt 0)

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That's really a surprise, I thought they would drop them for sure.
2:38 pm on Feb 21, 2003 (gmt 0)

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Where is there more info about this at?

Where did Ink say this at?

2:43 pm on Feb 21, 2003 (gmt 0)

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That Soundview link was all that I found so far.
2:45 pm on Feb 21, 2003 (gmt 0)

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[biz.yahoo.com...]

search for '2005'

"In February 2003, Microsoft extended its agreement with us to provide Web search services through December, 2005."

2:46 pm on Feb 21, 2003 (gmt 0)

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Excellent find!

Yahoo :)

Overture :(

2:49 pm on Feb 21, 2003 (gmt 0)

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Sounds like OVER's investment bankers forgot to do a little more due diligence, like, uh, I dunno, check SEC filings instantaneously? They could have checked that the moment it was filed, the 14th, before the ALTA deal was done. It would have lowered the ALTA valuation that OVER had to pay.
2:53 pm on Feb 21, 2003 (gmt 0)

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Notice the date on that is Feb 14. So it was filed last week, but just now available online?
2:56 pm on Feb 21, 2003 (gmt 0)

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If you pay, you can get SEC filings the moment they're filed. Yahoo might get them a week later, but OVER could have seen that the 14th.
3:00 pm on Feb 21, 2003 (gmt 0)

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I guess that's what I was wondering - the time line. Was that filed on the 14th or just back dated.

I think it just means MSN saw the Over/Alta deal going down and decided it was time to sign with Ink before things went south. They wanted to get it done before the alta deal was done (more leverage that way).

edgar ink q4 [eol.finsys.com]

3:01 pm on Feb 21, 2003 (gmt 0)

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It is good news, if MSN had gone Google we could have been in serious trouble!

Major domination avoided for the near futre.

3:40 pm on Feb 21, 2003 (gmt 0)

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This is an excellent find and "dazz" how about the flip side of you domination theory ... if yahoo/ink have msn for the next 3 years ... and if yahoo starts displaying inktomi results ... I think we got a new sheriff in town

My question is this: I don't remember the exact numbers but inktomi paid inclusion were up significantly as they say primarily due to MSN ... IF Yahoo starts displaying ink results do they also raise the fee to get spidered?

Tor

3:51 pm on Feb 21, 2003 (gmt 0)

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I thought that MSN would have picked Fast this time. :(
4:41 pm on Feb 21, 2003 (gmt 0)

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That great news. :) Ink has been treating me well lately.

Bad news for overture, though...I would think LookSmart as well might not be too thrilled about this one.

4:54 pm on Feb 21, 2003 (gmt 0)

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I would expect MSN to keep hold of the LookSmart listings as well.
7:04 pm on Feb 21, 2003 (gmt 0)

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so much for LOOK's wisenut search engine.... they had big dreams of back-filling for MSN :)

Sucks for OVER, I am very surprised MSN signed with a Yahoo product, very interesting.

7:42 pm on Feb 21, 2003 (gmt 0)

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>I would expect MSN to keep hold of the LookSmart listings as well.

Yep. This is just maintaining the status quo at MSN.

8:32 pm on Feb 21, 2003 (gmt 0)

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Now that Yahoo/Inktomi is committed to operating and maintaining a viable a search engine, how long before Yahoo gives Google the boot and drops drops Ink in their place?
8:37 pm on Feb 21, 2003 (gmt 0)

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From Jim Hu at ZD. [zdnet.com.com] I'm sure additional content will be added to the article as the day goes on.
9:23 pm on Feb 21, 2003 (gmt 0)

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Well I'm glad EVERYONE else missed this too. I'm just befuddled that something this important to so many people went unnoticed. Even several of Inks vendors that I called today, didn't know about it. Why didn't Ink put out a press release?

There's something goofy about this situation. Things like this don't go unnoticed and someone makes some noise about it somewhere when it happens.

moral: always read those quarterly reports closely and don't expect the other guys to pick the diamond out of the rough.

gsx

9:35 pm on Feb 21, 2003 (gmt 0)

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Nice :)

I had renewed and increased my Inktomi listings, only to find Overture buying AV within 24 hours - I thought I had wasted my money (I am only in Ink for MSN) - so this is great news for me!

9:47 pm on Feb 21, 2003 (gmt 0)

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Hm, I wonder where Zdnet got the news? I mean, aside from the filings...

after all, if they read it first time around, why didn't they beat us to the punch, so to speak?

Would have been nice if they had mentioned, "gee, we only found out -> after it was on the WebmasterWorld.com home page". :)

10:38 pm on Feb 21, 2003 (gmt 0)

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>how long before Yahoo gives Google the boot and drops drops Ink in their place?

Probably soon. Biggest problem with Yahoo at the moment is they are just warmed over Google. Why use Yahoo when it is the same as Google? Because of MSN using Looksmart, and the Looksmart listings coming up first, it really isn't just Ink.

12:46 am on Feb 22, 2003 (gmt 0)

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Methinks I see a parallel between TimeWarner's acquisition of AOL (without doing the due diligence) and Overture's buying AltaVista.

Both of these properties (AOL and AltaVista) need a lot of money, and work in order to start paying off.

Overture seems bent on hurting itself, especially with the rate hike.

1:51 am on Feb 22, 2003 (gmt 0)

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I agree, cohwill. Somehow, I just can't imagine Over being successful with any grandious ideas about becoming the next Google by dropping a different backfill engine under their hood. The due diligence guys didn't know the Alta engine had already wiped a few cam lobes.

Well, at least Over can stop paying Ink for the backfill they'll need for adding content to those lean PPC serps, and I guess Alta is not the black hole money pit it used to be.

2:13 am on Feb 22, 2003 (gmt 0)

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Well, I won't go quite that far. :)

I still think that AltaVista is a bit of a pit. They seem to take forever on their updates.

1:21 pm on Feb 22, 2003 (gmt 0)

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>I'm just befuddled that something this important to so many people went unnoticed

Is that really that important? Does it really say anything about MSN's future partner?
The only hard fact we know now is MSN is not going to change to a new backfill partner tomorrow.

Remember when Yahoo announced to prolong their contract with Google although Inktomi was already lined up? Nobody seriously had any doubts Yahoo still would drop Google.
The MSN/Inkt prolongment might very well be the exact same thing. After all we don't know any details about the contract.

jc110013

2:54 pm on Feb 22, 2003 (gmt 0)

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Hello All,

To be quite honest, I'm not sure what the big deal is. It's not like MSN, Yahoo, or any of these big players are in a rush to make big changes that could potentially affect their user base. Whatever they do will take time.

In the case of OVER, if they actually thought MSN was going to jump ship that easily, I'd be surprised.

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