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and some one searches for:
"keyword1 keyword2 keyword3"
will that end "somerandomword" hurt my rankings if that is in my title in Yahoo, or would that still be ok?
Thanks everyone.
Zuko
If you have to, it won't harm too much...but if you can avoid using it, it'll make the percentage relevancy for that phrase improve.
I've done best when the title and search term match exactly.
Good news is, however, that #1 in Yahoo, and MSN is "somerandomword somerandomword2, keyword1 keyword2 keyword3"
and #1 in Google "keyword1 keyword2 keyword3 somerandomword somerandomword"
Blue Steel- manufacturer of exclusive steel for ...
www.blue-steel.com
So if the above is how the listing appears in the yahoo directory and it is also listed in a high level directory, how can a listing such as the one bellow will be much much higher?
Roboz Industries - manufacturer of solid state blue steel furniture.
www.rbz.com
(I don't mean a few ranks higher, I mean 2 pages higher in the ranks)
1. (and probably the most likely) this other site is viewed as a higher authority on the topic. If its inbound link structure is far superior (many more unique IP links) then google may rank it as much more important to that topic.
One high topical listing in Yahoo doesn't mean your site (page) is widely accepted as an authority of any topic unless that topic has few competing pages.
2. The keyword density and use(the more times it physically appears on the page) near the page top, middle and page end - in topic titles and body text.
3. The use of bold text and title fonts, etc.
4. Used in link anchor text, title attributes for links and tables, etc.
Having a Yahoo listing in a high topcial category does wonders to to distinguish your page - might I suggest submitting the precise listing the DMOZ.org in as many categories that are appropriate, as well as Euroeek.com and other directories that have static listings.
The precise listing as used in Yahoo if accepted will be cloned (DMOZ)and although most clones are considered "Google Garbage" you can easily get many quality sites that will continuously add to your authority infrastructure and over time push you up in Google SERP's without any additional effort.
In addition, MetaCrawlers love identical listings from multiple search engines (an added bonus).
I just wanted to make sure you knew I was referring to
"web site" and not "web page" listings on yahoo. I assume you are certain
then that these listings are influenced by the PR Google has given a particular
sites index page and the number and quality of inbound links. (I have heard conflicting reports
on the truth of this).
Obviously, "web page" listings on yahoo are 100%
bound by google's SERP algo and rules but the most popular search terms
are all listed in the yahoo directory and are therefore subject to
yahoo's algo.
Are you also in the belief that Yahoo's "web site" SERP are subject to
click popularity?
I just wanted to make sure you knew I was referring to
"web site" and not "web page" listings on yahoo.
Even Yahoo refers to the page. (e.g. - domainname.com actually refers to your index.html, .htm, .jsp, .asp page). It does not link to every page or a random page on your web site.
I assume you are certain then that these listings are influenced by the PR Google has given a particular sites index page and the number and quality of inbound links. (I have heard conflicting reports on the truth of this).
All links influence Google's PR level. Links to you increase PR and links from you decrease PR - should JavaScript be used at either end Google does not see the link so in essence that link does not exist.
Obviously, "web page" listings on yahoo are 100%
bound by google's SERP algo and rules but the most popular search terms are all listed in the yahoo directory and are therefore subject to yahoo's algo.
A listings in Yahoo Web Sites (the paid for) is human generated and appear before web page listings (from yahoo.google results). The only time web site listings do not appear and search results are web pages only is when no sites are available from a suitable category. The search term is too far off topic.
The affect or influence on PR is asociated with the PageRank of that particular page as determined by Google (e.g. - links to that page). Although PR has a certain effect on Google SERP's the keyword/phrase in the anchor text and attribute (title) will assist Google SERP's to a greater degree.
Are you also in the belief that Yahoo's "web site" SERP are subject to click popularity?
Probable - but only with respect to your listing in competition with other listings in that category. This has nothing to do with results provided by google after all web sites (paid for) are displayed.
