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New Yahoo results this summer

     

taskmaster

8:46 pm on Apr 29, 2003 (gmt 0)

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Im looking forward to how there new supersearch will look like, it will be a combination of Yahoo directory, inktomi and Google.

zeus

roscoepico

8:54 pm on Apr 29, 2003 (gmt 0)

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where did you find this information? I'm thinking Yahoo may use Ink only results combined with their directory listings.

taskmaster

9:11 pm on Apr 29, 2003 (gmt 0)

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I just read in a German magazine(its great to manage more languages), it was the chief from the Yahoo germany, maybe he was not aloved to say anything, who knows.

zeus

DroffatsX3

2:03 am on Apr 30, 2003 (gmt 0)

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I can't see Yahoo ever using their directory again in any significant way. They learned from that mistake last October.

Rumbas

7:32 am on Apr 30, 2003 (gmt 0)

WebmasterWorld Administrator 10+ Year Member



taskmaster, could you provide a little more info on the source. We have many German members here that would be able to read it as well.

Myself included to some extent ;)

taskmaster

11:15 am on Apr 30, 2003 (gmt 0)

10+ Year Member



No problem, the Magazine is Tomorrow and its from Germany, its alot about SE this time.

zeus

Receptional Andy

11:23 am on Apr 30, 2003 (gmt 0)



>>I can't see Yahoo ever using their directory again in any significant way. They learned from that mistake last October.

Sorry, maybe I'm being slow. Which mistake was that?

DroffatsX3

4:09 pm on Apr 30, 2003 (gmt 0)

10+ Year Member



>>Sorry, maybe I'm being slow. Which mistake was that?

Prior to October, Yahoo used their directory as the default when searching. About that time they switched to a new format using "web results", or Google as the default. Yahoo's business has pretty much turned around since that point. I'm sure at some point they'll probably switch to Ink since they now own it, but to use their directory again in any substantial way would be a disaster, IMO.

Receptional Andy

4:25 pm on Apr 30, 2003 (gmt 0)



>>but to use their directory again in any substantial way would be a disaster

I'm inclined to disagree. Directory listings seem to me to be a pretty reliable revenue stream for Y! and I'm pretty sure the type of visitor yahoo gets is not as concerned with relevancy as you might think. I've never heard a great deal of complaints regarding relevancy at Yahoo, and similarly i've haven't heard too much praise either now that it's yahoogle. If Yahoo visitors are truly concerned about relevancy they would probably be using Google ;)

They've also succeeded in alienating many webmasters who paid for directory listings only to find that their $300 didn't actually do very much.

I think the human element of Y! directory listings gives it an interesting difference from sites like Google.

taskmaster

7:31 pm on Apr 30, 2003 (gmt 0)

10+ Year Member



Im not sure if they gonna split it like it was before, I think the result you see now, but with inktomi influence, but OK in the article they cald it supersearch, so how knows.

zeus

DroffatsX3

12:29 am on May 1, 2003 (gmt 0)

10+ Year Member



>>>I'm inclined to disagree. Directory listings seem to me to be a pretty reliable revenue stream for Y! and I'm pretty sure the type of visitor yahoo gets is not as concerned with relevancy as you might think.

They are still making money from directory listings. Take a look at their new additions page. Maybe not as many as before, but it still looks like a fairly significant amount. Also, take a look at their 1st quarter earnings report that came out a couple of weeks ago. Pretty strong, and this factors in the move to "web listings" without their directory in Oct.

Also, regarding relevancy, their search traffic is up since October. And if they believed so strongly in their directory, how come they switched away from it in the first place?

Receptional Andy

10:20 am on May 1, 2003 (gmt 0)



>>take a look at their 1st quarter earnings report

I've seen the report. But as far as I can tell the increase in revenue came from premium subscribers and sponsored listings, nothing to do with the Google serps. You could argue that the Google results contributed to this, but there's no direct link there.

>>their search traffic is up since October

Their traffic levels were up generally and so again, I see no direct link to Google serps.

>>And if they believed so strongly in their directory, how come they switched away from it in the first place?

I don't think they do believe that strongly in the directory, which I personally think is a mistake.

Yahoo's directory is their own and unique. Rehashing Google (maybe inktomi too?) serps may work for many visitors but there's always the danger that the visitors will eventually go direct to the source.

heini

10:21 pm on May 5, 2003 (gmt 0)

WebmasterWorld Senior Member heini is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Yahoo Germany CEO Franz Dillitzer has indeed said in an interview with Tomorrow, german print mag, Yahoo plans to introduce a format mixing INK, directory listings and Google.
Dillitzer says in the May edition the change is planned for this summer at the latest.

Good thing that Ink has been spidering extensively over the last months.

So Google being in the boat until the end of the year may still be true, only that perhaps they are not the only provider.

jadakiss2

4:06 am on May 6, 2003 (gmt 0)

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I'd have to agree with Receptional Andy.

parabola

12:52 pm on May 23, 2003 (gmt 0)

10+ Year Member



Hi,

Has anyone been able to find a link to the plans for this new updated search. I am really curious to see if they have divulged polans for how the search results will be integrated/ordered.

Pink_V

12:08 pm on May 29, 2003 (gmt 0)

10+ Year Member



It sounds like they're going to dilute their directory listings even more than before if all they're doing is adding Inktomi's listings to the mix.

Who knows...maybe we can expect them to bring in MSN's results this fall so there will be no need for the Yahoo directory listings anymore. (I'm being facetious.)

It has become remarkably clear that very few people actually go through their directory results. It's all about the SERPs, and these make their directory listings worth less with every new set of results they introduce to the mix.

Pink

mfishy

12:37 pm on May 30, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Can't find the article about the new "super search" this summer in Tomorow mag. Anyone? This is definitely THE yahoo news to speak about if there indeed is plans for this soon
 

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