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Keywords only in the headings does well?
A large established site (keyword stuffed) fell from #7 to #15 (OK I deserved that).
Even bigger authority site with sparse mention of the main keywords went from #12 to #8. no clue as to why.
Several large sites have popped into the top 10 are targeted at the broader one word term "widgets" and incidentally rank for my targetted phrase "widget activities"
Anyway, I did some KW research today, mostly on place names and what a load of junk!. You can just see Google trying to be clever and prevent spamming, but obviously at the cost of 100s of quality sites that should be up there.
Google's age bias isn't doing it any favours either. Problem is the longer sites have been around the more likely they are to have been monetized so lots of these high ranking sites are just advatorial junk.
stripping the out on-page keywords i.e. relying on off-page inbound links only (with keyword anchor text), I go UP from 10th to 3rd for that keyword within 48hrs. Add in on-page keyword in Title, H1 & H2 + sprinkling italic, bold and drop DOWN again!
Currently just gone down to 10th, I'm going to remove keywords from page.
I have three site above me with no mention of a particular phrase in their page, titles, link or backlinks. Yes I chcked it all.
The other reason pages can rank well without the keywords is that Google sometimes uses synonyms as well as exact keyword matches, although I have only seen this on less competitive multiple keyword search terms.
The way to do it is to first have some synonyms, which you can find out by typing "~keyword -keyword" in Google, without the quotes of course. Incorporate the synonyms in your website as you would normally do.
Then launch a nice manually done link campaign with good variety of the synonyms and more focus on the excluded keywords.
it will take a few months but you will rank better than people with the keyword all over their pages.
However, I don't think it is worth the effort, unless you are an SEO firm trying to prove that all the other SEOs putting emphasis on contents are wrong.
Of course contents and links are both important, it is just the percentage that moves up and down based on which search engine you are trying to target. Google: links a bit more, Yahoo! contents: a bit more etc.
With as much bandwidth googlebot has taken from my sites over the last few weeks their better be some improvement or I will be modifying my robots.txt to exclude googlebot from all of my sites very soon! It might not be the smartest thing on my part to do but I'm sick of Google spidering my site and finding they tag it with supplemental result.
Until then.....Bring the heat MSN!
For comparison, my favorite keyword spammer only fell back one slot.
My site was unaffected. - Larry
Definitely not settled... the first page looks like a boiling pot. And on the same IP address I kept getting different results every other second. Once I queried the keyword, and did not find my site in the first page.... by the time I clicked to go to the second page, it was not there either, so when I clicked back to the first page it had jumped there!
I really hope this all settles down early next month!
I wish GoogleGuy was here to clarify stuff.
My sandboxed site used to rank 45th for its own name. Showing around 150 on the above center.
The site has about 600 pages of unique content. When using the site:www.sitename.com query, it is only showing links that used to show as supplemental (links to pfd files that I no longer show.)
It is like google is punishing this website on me. The harder I work writing more content, the deeper it gets buried.
The referals I get from Google are only those showing less than 10 (yes 10) results. Funny queries people enter using quotes. The site is doing very well in Yahoo and MSN (both versions). I get more referals from Ask (which only has 53 pages in its index) than Google (which shows 550). Very frustrating when I see garbage ahead of me.
Goodbye Google. Hello MSN. :)
I second that notion and furthermore I am saying goodbye to my $100,000 a year advertising with adwords as well! MSN now ranks my sites extremely well for free and so does Yahoo. Google on the other hand does nothing but spider my site and tag the results supplemental! Goodbye with your adwords Google!
Bring the heat MSN!
joined:Oct 27, 2001
IPO ..... Bottom line! :>~
Nope, they aren't that dumb. They're just getting ready for this year's version of Florida. :-)
I second that notion and furthermore I am saying goodbye to my $100,000 a year advertising with adwords as well!
The ONLY reason (from a business standpoint) for abandoning an adwords campaign is if you are unable to maintain profitability with it. If your reasoning for "saying goodbye" to your adwords campaign is based on the "principle" that google won't give you the free traffic you "think" you deserve, it just doesn't make good business sense.
It would be like Mcdonald's saying "NBC isn't giving our free press releases enough air time, so let's not pay for anymore advertising with them."
Google is now only showing results that were previously classified as supplemental in their index for my sandboxed site. This website has 600 pages of content (hand written, researched, content). Google now shows 87 pages that no longer even exist on the site.
After showing for 6 months as #1 for my website's name (which it should), it is now burried at 150+.
I am normally very positive about Google, but if they are looking to punish new sites, then they have reached that goal.
[edited by: BillyS at 3:52 pm (utc) on Jan. 31, 2005]
Domain power has never been stronger. I'm seeing some absolute garbage ranking high due to the domain that the doorway pages are hosted on. Nothing else could be supporting the pages.