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I have just noticed something:
I did a search with kw(in singular) and inside the first page results i noticed that there were titles with kw(in plural) marked bold.
keyword: single holidays results: single + singles holidays
Has G the ability of understanding the singular and the plural of the kws?
It's the first time i notice that in G.
Has anybody noticed something similar?
See thread [webmasterworld.com ]
It's not just plurals, it's word stemming: search for widget and you get
The exact spelling probably still carries more weight in the ranking.
Google now uses stemming technology. Thus, when appropriate, it will search not only for your search terms, but also for words that are similar to some or all of those terms. If you search for "pet lemur dietary needs", Google will also search for "pet lemur diet needs", and other related variations of your terms. Any variants of your terms that were searched for will be highlighted in the snippet of text accompanying each result.
Yesterday the Search Tips said they didn't do it because you got more accurate results without it!
>>Google can't know what every user has in his mind...
It actually can make for more relevant search for users. What if someone is looking for a widget and a page that's got just the right widgets just doesn't have the singular, just the plural on the page. It may still be the best result for them.
[edited by: Marcia at 11:18 am (utc) on Nov. 27, 2003]
Fact: Google Adwords has a dictionary/database it is using for Expanded Broad Matching. This database includes both word stemming variations and different related keywords.
Theory: Google is using the same database as Adwords for word stemming.
Tenuous Theory: Google is doing some Expanded Broad Matching in the normal SERPS using the Adwords database. Obviously this will only affect keywords or phrases which have expanded broad matches in the database.
Conspiracy Theory: Google is using a different algorithm with keyword combinations with high bids in the Adwords database. A threshold of about $1 for top position fits with the results I have seen, but I don't want to believe the evidence!
But Web doesn't contain just English.
What about my language? Greek. German,Italian,Spanish etc..?
G is gonna make a dictionary of all these languages too? I don't think so....
The adwords system is quite different than the search engine. While the adwords system tries to provide:
A. better results for users
B. Drive more traffic to advertisers
C. Drive better traffic (at least they say so)
The search engine only wants one:
PROVIDE BETTER AND MORE RLEVANT RESULTS FOR THE USERS
the advertisers/site owners are not in G's scope regarding the regular search. Only the users are.
True, that broad match also helps users... But I find it hard to believe...
Think bow: hair bow (noun), violin bow (noun), bow and arrow (noun), bow down (verb), bowed (as in bent - an adjective), bow as in bend from the waist similar to curtsey (verb).
With all the above i have said before if you wanna buy a watch and search for it in G i think you will buy a Book which title includes the word "watch".
Ok, if you think about it it's gonna be cheaper for you..:)
[edited by: sandalwood at 1:33 pm (utc) on Nov. 27, 2003]
A threshold of about $1 for top position fits with the results I have seen, but I don't want to believe the evidence!
I manage my wife's real estate site. "TownX Real Estate" has received the new treatment while "TownY Real Estate" has not. I am bidding $1.12 on both, I am third on both, and have the same two ads above me on both.
I'm just trying to figure out why - and as you say, it looks like there's lots of changes.
Word stemming is fraught with problems. Are these the same searches?
The title is "Buy Widgets" and lists several sites and prices where you can buy widgets.
For a search for "buy widgets" where ti used t orank 3 with lots of other pages about buying widgets, all these pages have been removed. We're now left with:
"Buy widget-free Widgets" Wodgets that DO NOT include the ingredient widget. There is about 7 of th etop ten with these results, and a page with an articly about how "to buy spring brirds, I hit my shoulder on the widget in the corner" and that now ranks #3 for "Buy Widget".
Hardly a relevant result... hceck out that site which shows pre-florida results (I wish I knew how), and can aid in comparison and analysis.
I am grateful to all of your who have helped me in optimizing a website, and I donít want to step on anyoneís toes, but reading about some of the problems people have with search engines. I canít help but want to say something.
I have read all of the listings about Googleís new update and the fact that they are using a new stemming technology. I donít normally put my 2 cents in because I donít have the 6 or 7 years behind me to back up my statements.
I donít understand why so many SEOís are having trouble with the websites that they have optimized. All of the websites that I have optimized are all doing just fine. I canít help but wonder if too many SEOís are trying to bend the rules so much that once the rules get changed just a little that they no longer are within the rules. They find themselves across the line. Then they pay the price by dropping in listings or being penalized in some other way. When I optimize, I see where the boundary lines are and I get close to them, but I donít try and bend them. I canít help, but think that too many SEOís are going to far when they optimize a website.
Keep in mind that I have a great amount of admiration for those of you that helped me in learning about optimization.
I have had no trouble with any of my listings. I have had no trouble with the stemming technology. I have had no trouble with any of the Google updates in the past. Why is it that I donít have the problems that so many SEOís have? I truly believe that it is because a good amount of SEOís are actually spamming and not optimizing. I believe they forgot about ďOptimizing 101Ē and need to go back to the basics.
Thereís my 2 cents worth.
Okay, here's the interesting bit. If I do my link:domain searches and check the link text of those pages, they all use the plural.
*I* think that the singular and plural SHOULD return the same, but the new Florida filter seems to think differently. I can get the singular term back up in the SERPS by bypassing the filter using any of the techniques mentioned elsewhere.
karembeu - your experience of the Florida "filter" illustrates the filter theory very well. The theory is that the "filter" is applied only to certain commercial keywords (which may be why Cygnus doesn't have a problem), but this "over-optimisation filter" triggers on as little as an exact match on the keywords in the title plus as little as once or twice on the page. Your plural keyword escapes the filter but ranks highly because of incoming anchor text.
The big question is why Google thinks that keywords in the title and a couple of times on the page is over-optimisation, when it seems quite legitimate and normal to most people.
this topic was one of my first posts [webmasterworld.com]