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Comparing My -fi Directory serps to -fi Web serps

How does your match up?

         

Zapatista

11:03 pm on Jun 16, 2003 (gmt 0)



Looking at the fi directory compared to the web results, my site shows up as #1 for the keyword I optimized for (= healthy kw weight, proper metas, and then keyword in inbound anchor text links).

However, for the web results I am closer to #50.

Anyone else noticing this for them as well?

What filter could the web results algo have that is kicking the website back to #50 that the directory does not have?

It boggles the mind.

I emailed them (3x) awhile back to ask what was wrong with my site but they never responded. If there is something wrong with my site I would like to know so I can fix it. At this point, I am about to move it to a static IP and rebuild the entire site. I removed 4 links to some PR0 sites that used to be PR4 but I don't think that was my problem. I also bought the singular version of my domain name (I currently have the plural version) in case I deem it necessary to move it all to a new domain.

That drastic of a step is not as crazy as it sounds since the site is not doing me much good right now in Google anyway.

Second point: I am also seeing less pages under the number of total results for -fi then I am for www. Looks like they didn't get as many pages or they filtered out a lot of spam or their algo this time snafu'd.

vitaplease

6:24 am on Jun 17, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>What filter could the web results algo have that is kicking the website back to #50 that the directory does not have

Do you mean a search within the Google directory tab?
Directory search searches with directory listings so should'nt it be different and more limited in number than normal websearch? Or are you referring to something else.

>> Second point: I am also seeing less pages under the number of total results for -fi then I am for www. Looks like they didn't get as many pages or they filtered out a lot of spam or their algo this time snafu'd.

Yeh, seems slightly lower for searches such as classical "the"
Although &filter=0 does not make any difference in -fi but it does on dominic (for the).
Number wise - Does look like some cleaning up.

Zapatista

8:16 am on Jun 17, 2003 (gmt 0)



Sorry, but you lost me with:
"Directory search searches with directory listings so should'nt ..."

It's simple. In the web results, I show up #45 for keyword #1. IN the directory results, I show up #1.

The question is: What is the factor in the web results that kicks me back to #45 that is NOT present in the directory algo?

What algo factor is so vastly different between the directory and web results?

vitaplease

8:22 am on Jun 17, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



You must be well listed for that specific page in DMOZ relative to your query.

That is right catergory - right anchortext - right description and enough of them. Your competitors do better on such descriptions/links outside DMOZ.

As far as I understand Directory search only searches Directory listings.

Zapatista

8:51 am on Jun 17, 2003 (gmt 0)



Well think again that we are talking about the Google directory as supplied by Google. Google algo factors affect the results. My listings in the GOogle directory will be different from dmoz serps.

I see Google Directory results as having to do more with PR whereas PR is not as significant in the web results. However, I have determined several things that could be negatively affecting my site.

1. Google is cracking down on hiddent text big time. i had white text on sea green background. They might have looked at it as hidden text. Therefore, I rebuilt my site. If they were smart enough to know it wasn't hidden text, big deal. The site rebuild was easy. I don't give them as much credit as others.

2. I have a site with a static IP and it has continued to climb in the Serps. I am moving all my other sites to static IPs.

3. I found I had 4 links to websites with PR0 on the website in question (they used to link to PR 4s). I removed those links in case Google thought I was trading links with a bad neighborhood.

After that, I have no idea what could be wrong with my site. It should rank well ahead of most of the crap that is in front of it. Even so, I am building new, informative helper sites that bait and switch traffic to my main site in an attempt to diversify traffic. I'd rather take sperm samples from a water buffalo then become too dependent on Google.

Traffic diversification is more important to me then Google will ever be.

musicman

9:16 am on Jun 17, 2003 (gmt 0)



Zapatista,
I'm noticing this for our site too. We are 5th in the -fi directory category for our 3 word phrase "big blue widgets" but highest in serps is one interior page at #46, whereas our index page was #6 pre-dominic. Our domain is "big-blue.com" and interestingly we never figured highly in serps for this phrase, but have now gone to #4 in directory and #3 in serps compared to not in top 100 last month (doesn't really help us though, as the phrase is too vague). Re Dmoz, we're 13th.

We've made no changes to the site, and can't think of anything that would be outside Googles rules, so no idea why we're still vanishing fast.

John_Creed

9:33 am on Jun 17, 2003 (gmt 0)

10+ Year Member



Directory search results in Dmoz has nothing to do with SERPS.

One is searching inside of a directory and the other is searching the entire internet. They are completely independant of each other.

[edited by: John_Creed at 11:06 am (utc) on June 17, 2003]

Zapatista

9:43 am on Jun 17, 2003 (gmt 0)



uuhhhh, right. But there is a significance worth investigating when your directory result is #1 and your web result is #46. Sites in the directory get a boost of sorts in PR if not other ways.

I think the question still is relevant. What is the web algo doing the directory is not? The directory only has fewer pages/sites. But the difference for me is 45 other sites and I am not in a major competitive field. So something else is going on besides one is apples and one is oranges.

John_Creed

9:57 am on Jun 17, 2003 (gmt 0)

10+ Year Member



What is the web algo doing the directory is not?

The web algo is searching entire webpages while the directory is not searching the content of any webpages.

When you search the directory the directory is only searching what is located inside the directory. It is searching the text for the name of the site and the sites decriptions.

glengara

10:04 am on Jun 17, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I thought directory result was based solely on PR while SERP was PR+ other ranking factors.

sudden

10:32 am on Jun 17, 2003 (gmt 0)

10+ Year Member



John_Reed, doesn´t seem to be exactly right. There are web sites showing up in the directory search even if the keyword is not in the titel or description from DMOZ. Just checked it - so there must be more data used.

Zapatista: If there are many web sites ranked above you in web search, but not in directory search, the first question of course is - are any of these sites listed in the directory?