Flash on a Doorway Page

[driesie]

I have noticed somebody having a very high ranking on Google using this technique of having a index page on one domain with rubish content (for the human user), and a little flash movie just redirecting the browser to the real site on the real domain.
Google indexes the first page with all the keywords, but the user is sent to a completely different page.

Surely that is a very unacceptable and is considered "cloaking"?
Is google doing anything about this?

[Brett_Tabke]

It's called a doorway page. It was probably the target page for some AdWords or Overture advertising.

If it was beating you in the serps, you need to get busy building some content - it trumpts all.

[driesie]

The page I was talking about is definitly not a target page for a adword of overture campaign.

The scenario is:

www.some-domain.com
has all the keywords etc and flash movie that redirects the user to www.somedomain.com with real content.

My main issue is it's influencing the quality for the serp, and it creates terrible usability problems (e.g. forget about using the back button to see the other google results).

I'm just suprised google doesn't penalise those techniques.

BTW. It's not competitor of mine, but it's created by a competing developer (or SEO).