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1. Code Protection
2. Ability to feed specific pages to specific engines
3. Ability to modify pages that "visitors" see without
changing well ranked pages
4. Ability to experiment with meta's, code, keywords, kw density and still serve a regular, attractive page to visitors.
1. It is percieved as something dirty or underhanded.
2. It is easy to abuse, so people will abuse it, by spamming, codejacking, etc. (which leads us back to con #1)
3. There is always the possibility that SE's will aggressively try to detect it and start banning for it.
For the record, I do use cloaking. I would say I use it pretty conservatively. Most of my cloaked pages are nearly identical to the visitor page I just tweak them a little bit for each engine. I have had moderate success with it as far as SEO goes. My main reason for employing it was code protection.
O.K.--now you have a scape goat--Fire away!
The titles and descriptions were all different but I always went to the same page. I would love to do this. Can anyone recommend a cloaking software program that works great for
a newbie and has good updates?
I sure would love to see what their pages look like that the se sees. Do you think they made all 200 pages manually? I tried a demo version of a doorway pagemaker and made 100 pages with it and submiitted them (let the spiders crawl them from a page of links to them) and never got one hit or anything. I guess the se's didn't like them. Even if I get some good software for this and figure out how to use it I'm stll going to be making doorway pages the old fashioned way.
Please anyone who wants to recommend some software let me know.