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The top 10 results are all Google adwords. They should rename it "Ask for Google Ads" . In some cases you have ASKs big branded advert at the top and then the 10 google adverts.
Sorry but i find it a total waste of time, once the penny drops with the Grandads that if they do the same search on Google, Yahoo and MSN that they will get results rather than paid adverts that will be the end of them.
The only people who use ASK i think are those that dont understand computers or the internet and think ASK is easier to use. However, i would say that as the kids of today already know how to use the search engines, Asks market share must be reducing already.
In the near future we wont have many people that dont understand searching on the internet because ask any 9yr old now how to find something and the answer wont be log on to Ask jeeves.
Point of this thread is that i just think its a waste of what could be a half decent search engine if it offered something different to the top three.