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Even with the YPN stats of the current time posted (6:30PM PST), it still doesn't add up to even 1/2 the usual earnings at that same time on any other given day, even Saturday, my worst days.
Even on other days I normally make around twice as much.. it's crazy. Also, Valentine's Day was horrible considering that I got about 'normal' earnings on the day when I got twice as much traffic than usual.
So, twice as much traffic = 0 increase in earnings for me. And the traffic was definately legit... well, the only difference was that more traffic came from Yahoo than Google. Which is somewhat unnormal, but looking at the keyword phrases, it is quite usual for this site considering the holiday.
I just don't get it really. Perhaps advertisers dropped off quickly after Valentine's and the other advertisers have yet went back to restore their positions from earlier this year? That's really the only explaination I can come up with.
But then again, YPN is beta and crazy things like this have happened before where earnings would go way down for 2-3 days, maybe longer, then magically go up again.
I'm hoping it's the same as before.
Also, I just noticed that the earning have started moving as well, but extremely slow, so according to Yahoo stats, in the past 24 hours we've only made around 3% of the daily average. Sincerely hope this is just a glitch with stats and will get fixed soon. Our traffic is the same as usual and the ads are as targeted as they usually are.
This is stressful :(
CTR is down by about 30%/revenue up 100% - go figure.
As I've mentioned previously.. I love bad targeting.