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What is Yahoo thinking. I've been looking forward to spending lots of money with them once the bidding was ad quality based. However the minimum bid constraint makes spending a lot of money impractical.
I spend well into six figures with Google in a niche market and my average click cost is right around 10 cents. A good majority of my bids are below 10 cents and Google seems to be doing OK on the revenue side.
Why not let the market determine the optimum bid.
I beleive Yahoo will be missing lots of revenue. Anyone else agree?