YSM New Interface

[christos]

anyone knows the exact launch date
and if the crappy search partner sites will be dropped from their network?

things can only get better, i guess..

would be nice to make a positive ROI again with Y

thanks

[inbound]

Possibly not this year according to YSM reps in the UK! I suppose you could also say possibly on Monday due to their non-specific answers.

I think they need to let advertisers know because there are so many jumping ship at the moment.

Why waste the time working with a system that:

Doesn't allow you to advertise on terms you KNOW there is traffic for

Can't match multi-word phrases at all well

Has so little traffic in the UK it's hardly worthwhile

Has rubbish support

Has minimum bids set at (at least) twice the level of the other 2 competitors

Is riddled with dodgy 'partners' that magically can get more traffic for phrases than Google!

Doesn't recognise the problems that it currently has, never mind any suggestions of new issues

Has a terrible user interface

Do I need to continue?

[srainwater]

I have recently had an experience with YSM that is so bad it's hard to characterize. I had submitted a campaign for a client that was almost of a duplicate of a campaign I ran for a similar client in the spring.

This time, YSM rewrote about half of my ads, without any warning, using words and phrases that legally my client cannot use. I deleted the ads, then called YSM and complained. While I got them to mark the account "no editorial changes", it is apparently their stated policy now that they keywords should be shoved into the title of your ad. So YSM now has a room full of minimum-wagers busily rewriting ads written by advertising professionals.

30 of my search terms were denied for lack of relevance. In fact, they were highly relevant, but the YSM editorial staff lacked the knowledge of the subject to make that judgement. Nevertheless, they made it. The reason I received was:

"The search term should, whenever possible, be included in the title and description so the user can see the relevance immediately."

Which explains the rewrites. So well written copy goes out the window - just shove some keywords in the headline and call it done.

How loudly can I say that this sucks!