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When users search on Yahoo, they can choose to open a category, or keep scrolling down (or click websites) for the 'featured sites' (the small selection of sites within each category) - of which there are about 5 in my case.
So, what I want to know is if there is a proven (or indeed unproven) strategy to help get our site promoted to the featured listing. I understand that success is a combination of editors wim and click count. Is this correct?
Forgive me if this has already been discussed - I could not find the solution while searching WmW.
Would anyone be kind enough to help me out here. What can I do/try?
Regards, Stavs
I have seen a post on a board awhile ago that talked about Yahoo sponsored listings, I am looking for it now.
I am going to include a couple of posts I found. One is on the Sponsored listings (listings in the yellow box) in Yahoo in which you have to pay I believe to get into, then there is another post that has to do with the Most Popular listings, which are ahead of the regular listings.
An example of what I am talking about just to make sure is at This Page [dir.yahoo.com]
The Sponsored listings post is Here [webmasterworld.com].
And the Most Popular post is Here [webmasterworld.com].
I hope this helps, actually I am glad I found your post I was looking for the Most Popular post a few weeks ago.
The best thing to do is to make sure you have an appropriate title and description, with your target keyword/s, good, usable design, and that your site has good content and an element of "stickiness".
This way, you improve your chances of making it into the "most popular" listings.
I am still lost really - our site has great content, high relevance, professional appearance, extensive page count, main keyprase in title and url.
I read 'the most popular' post from Webertain (thanks) and I am still none the wiser. No one seems clear on why sites get into the most popular list.
I am toying with the idea of writing to Yahoo but my email would have to be quite spectacular for them not to trash it.
I can't be the only person trying to achieve this listing.
C'mon people, help me out :)
Actually, that might help if you can make a short, sweet, and convincing case, without making it sound like a complaint.
Also, does your site have a phone number and physical street address? On the page? That seems to be something Yahoo! Editors like to see -- at least for commercial sites.
I've read that somewhere, and I think that's what helped make my site top on pg 1 on Yahoo! for my primary keywords, several years ago when I first submitted it; but that was several years ago.
The problem is I don't have real justification - mostly because its unclear as to why a site becomes 'most popular'. If their policy said you get into this section because of x, y and z, I could say, 'look chief, here is x, here is y..' etc
Being cynical, I expect Yahoo to look upon a letter of this nature as an obvious attempt at self-promotion.
BUT, I will give it a go because there is nothing to lose, and as you say, Skipper, it might just help. And I might get some suggestions from Yahoo that I can share here.
We were fairly high in the category we are in, as the site's name starts with the letter 'e'. But lo and behold, along come the blond haired boys with:
#1 nameproduct
#1A nameofproduct
#1A verysimilarproduct
100 nameofproduct
1st nameofproduct
ABC nameofproduct
ALL nameofproduct
I swear I am not exaggerating - you can imagine how that affected our click rate. Its a very transparent way of getting on top of an alphbetically arranged category listing.
Could anyone help me out with the letter - any ideas would be gratefully received.
Stavs.
