Way to tell which which categories get more traffic than others?

[Gregg Stephenson]

Our site is listed in Yahoo (yes!) however, we are not getting much traffic from the listing.

So, my question - is there a way to find out which categories have more traffic than others relative to each other.

Home > Business and Economy > Business to Business > Computers > Software >

vs

Home > Computers and Internet > Software >

I know this is probably a silly question - but as my old Philosophy prof. used to say - "the only stupid questions are ones not asked."

[rpking]

One way of getting approximate relative figures, which only works in business related categories, is to use the sponsored sites program.

Go to a category, and if there is a sponsored sites box, note down a url in that category. Then go into the sponsored sites program and it will ask you for a URL in Yahoo. Use the URL you have noted down and it should return you a figure in dollars. The higher the figure, the more traffic that category receives.

Repeat this for another category and compare the dollar values; the higher valued category probably gets more traffic. This technique will only work in Business and Economy /Shopping and Services or Business and Economy/Business to Business categories, and even then not all categories are eligible for sponsored listings.

[Gregg Stephenson]

That's a place to start.

Thank you!!

[2_much]

Hi Gregg,

That's one of the best ways to do it. You can also try submitting sites to both categories with a similar title, and compare the traffic.