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Making online media more personally relevant rather than producing original content itself is the linchpin of Internet media leader Yahoo Inc. (Nasdaq:YHOO - news), the head of its media business said on Wednesday.... “Think of it as the salt and pepper on the meal, not the meal itself,” Braun said.
And another important bit,
...Yahoo’s bid to expand beyond computers onto mobile phones will get a big jump by making its services run on Java-based phones. This software layer will make Yahoo nearly universally available to the nearly 2 billion mobile phone users over the next 18 months.
Full Story [dailytimes.com.pk]
Aggregate and allow for greater pull. 2 billion more potential sets of eyes is a pretty good good jump.