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Yahoo Directory: Paid Sites Going Free?

     
8:25 pm on Mar 9, 2009 (gmt 0)

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I've always had 3 websites that I paid for inclusion into Yahoo Directory. Now, 2 of the three are no longer listed under my Yahoo account (the backend where my billing info etc. is).

I noticed this after realizing I wasn't charged for them towards the end of last year. But the listings are still active in the directory - they show up in the same categories, everything just like when I was paying for them.

The funny thing is, my oldest website which was listed in Yahoo Dir first, still shows up in my account and I am still paying for it.

Anyone else ever seen this?

7:40 pm on Mar 10, 2009 (gmt 0)

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*mumbles something about sleeping dogs and cats in bags*

Not that they don't know.

12:49 pm on Mar 11, 2009 (gmt 0)

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huh?
2:41 pm on Mar 11, 2009 (gmt 0)

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I have two sites listed in the Y directory. One was listed about 3 years ago. I paid the fee but it never renewed, it remains in the directory to this day. The other listing I just paid for last December. Since my credit card expires before next December, I'm pretty sure I won't be billed for it. I'll be interested to see if it stays in the directory. I suspect it will stay.
8:47 pm on Mar 17, 2009 (gmt 0)

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Is there any ranking difference related to paid v. free? I have some old sites that were indexed free. At this time I don't see the point of asking for paid inclusion on any site unless you tried and can't get it free (or can't wait more than seven days to get it listed). $300/yr seems pretty steep--esp. if you remain in the directory even if you stop paying. :)

p/g

4:08 pm on Mar 18, 2009 (gmt 0)

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It'll be interesting to see what happens now this has been highlighted here.
4:13 pm on Mar 18, 2009 (gmt 0)

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this happened to me too with a site i listed in 2006; it's still has a live link back to the site for which i paid the fee only once.

[edited by: nealrodriguez at 4:18 pm (utc) on Mar. 18, 2009]

4:15 pm on Mar 18, 2009 (gmt 0)

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I noticed this a while back too. It was not simply an oversight that I didn't bring it up on a forum or ask Yahoo about it, it was quite intentional.
4:18 pm on Mar 18, 2009 (gmt 0)

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huh?

seoArt, what robzilla meant was 'shhhhhhhhh' don't bring too much attention to it or it might change. Keep this 'secret' to yourself. :)

Well it's made it to the front page of WebmasterWorld so so much for a secret ;)


Let sleeping dogs lie
Let the cat out of the bag

4:26 pm on Mar 18, 2009 (gmt 0)

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I didn't realise that they were still running the directory. I put my first site in it (free) in pre Google days forgot all about it as search engines improved.
4:33 pm on Mar 18, 2009 (gmt 0)

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I've been using this loophole for a number of years now. Seems Y! keeps the formerly-paid listings in their directory as long as they are still live (and perhaps still relevant/etc too).

Worked so far for three websites going back 3 years or so... a $300 one-time fee is definitely a lot more realistic than a recurring fee for what the Y! directory has become!

4:43 pm on Mar 18, 2009 (gmt 0)

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>>a $300 one-time fee is definitely a lot more realistic than a recurring fee for what the Y! directory has become!

That would be "fair". $300, sorry, $299 recurring is highway robbery.

4:46 pm on Mar 18, 2009 (gmt 0)

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Sleeping dogs lie definitely comes to mind. Why would you post this in the forum? Keep it to yourself.
5:16 pm on Mar 18, 2009 (gmt 0)

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Well, I didn't ask for it to make front page. I mean, who reads the Yahoo section anyway?
5:44 pm on Mar 18, 2009 (gmt 0)

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strike two seoArt, may as well hand over your next newborn if you make a 3rd poke at Yahoo in one thread :0

/jk.

I've gotten free inclusion into the paid directory on sites I built with yahoo hosting, the control panel has quite a lot of options to help you promote a site including the option to hire one of their SEO's. When I've used the control panel to submit the site... it's been included a few months later.

I'd build more sites with them but I find it hard to digest the not being allowed to use .htaccess. I rather dislike having to add "/index.php/" to every uri so that it reads "www.example.com/index.php/whateverelse.html". If you don't add index.php you cannot change anything after the .com

11:03 pm on Mar 18, 2009 (gmt 0)

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Um, how can they charge so much for something that barely exists anymore? It took me awhile to find it from the Yahoo! homepage. If it still has relevance in any algo, that algo is outdated.
6:49 am on Mar 19, 2009 (gmt 0)

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I can see a burst of new paid applications at Yahoo happening now!
7:01 am on Mar 19, 2009 (gmt 0)

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The Yahoo directory is probably the biggest scam I've ever fallen pray to. Would it be so hard for Yahoo to give directory customers some sort of kick back? Zero seo value, zero traffic.
11:52 am on Mar 19, 2009 (gmt 0)

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Zero seo value, zero traffic.

Zero value in a link from one of the internet's biggest, most linked to, most trusted directories? I don't think so.
12:03 pm on Mar 19, 2009 (gmt 0)

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ah... Yahoo directory. How nostalgic.

*smirk*

I have nothing but free listings... so no idea as for the answer.

by the way.
do you get traffic from there?

5:47 pm on Mar 19, 2009 (gmt 0)

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I actually have a site in a good category where I get enought traffic to make it well worth the $300 / yr. The category also has decent PageRank and excellent relevance therefore probably some SEO benefit as well.

As with all advertisements, for SEO or not, I need to evaluate where the link will be placed and the qualities of the page it will be on in order to determine it's value. Sometimes I don't know whether a link will be a good investment until I try it out. Other times it's quite obvious that I would be wasting my money.

Here are a few tips for evaluating a Yahoo directory listing:

1. Do a Y! directory search first to find the most appropriate category for your listing. Don't choose the one you want because of PR or how high up it is, because the editor will probably place your site in the most appropriate category.

2. Ask yourself - how many other sites are listed in this category? Is my link likely to be buried on Page 2 or 3, or is it more likely to be near the top of page 1? Does the category itself have any Google search rankings for keywords relevant to your site? If so you may be able to get traffic from it.

3. From an SEO perspective, does the category have PageRank? Usually top tier categories have some decent PageRank, but as you go down deeper into the directory they don't. Number of outgoing links in a category is an issue here too. If you're likely to be buried on the 2nd or 3rd category page there will be less value.

4. From an SEO perspective relevance is important - how relevant is this directory category to my keywords?

5. Trust factors - is that category linking out to other good sites, or linking out to some expired domains or bad neighborhoods? Y! directory is one of the oldest most trusted web directories so there is usually some trust value associated with a link from here.

So as you can see, there are some instances where a Y! directory link will be valuable and others where it won't, it just depends on your niche.

11:34 pm on Mar 19, 2009 (gmt 0)

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Yahoo makes no sense to me. I have one website in the directory for 10 years, they added it not me. Yet, only the index page gets into the search results. They don't even spider the website, its an authority website with no ads, spam, or any malicious. I've emailed Yahoo about it numerous times over the years to inquire about it but never get a response. I have even posted a question about it on their webmaster blog, but that was ignored as well. So, the website is good enough to be in the directory for years yet not good enough to be spidered and in the search results? Bizarre.

Zero value in a link from one of the internet's biggest, most linked to, most trusted directories? I don't think so.

I think most people have never heard of the Yahoo directory expect maybe for webmasters. Most people Google and now Twitter Search.

5:24 am on Mar 20, 2009 (gmt 0)

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seoArt, what robzilla meant was 'shhhhhhhhh' don't bring too much attention to it or it might change. Keep this 'secret' to yourself. :)
Well it's made it to the front page of WebmasterWorld so so much for a secret ;)

Haha, spot on ;)

Twitter Search

Man, Twitter has search now? I really can't keep up with this 2.0 thing! (Dials the clock back to 1995 ;)

can't wait more than seven days to get it listed

Thought it was more like seven months for freebies

[edited by: CWebguy at 5:26 am (utc) on Mar. 20, 2009]

7:41 pm on Mar 20, 2009 (gmt 0)

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Frontpage,

You have to reach the right person at Yahoo! I used to write a pretty well known Yahoo with these type of issues and he was great about fixing them. Unfortunately he isn't there anymore. But if you research the blogs of Yahoo! employees, and contact one of them, you'd be surprised how helpful that can be...

11:23 pm on Mar 20, 2009 (gmt 0)

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frontpage, I had the same issue and second what Clark said. There was somebody on this site that helped me with a contact.
4:05 am on Mar 21, 2009 (gmt 0)

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Well, I didn't ask for it to make front page. I mean, who reads the Yahoo section anyway?

LOL...sorry nothing to add....that is just too funny

1:26 pm on Mar 23, 2009 (gmt 0)

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It's not "$300 forever", dream on.

One of our sites was just kicked out recently, for not paying anymore. Can't tell exactly how long past not paying could be months, or a year and change.

7:46 pm on Mar 25, 2009 (gmt 0)

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If it takes a year to be kicked out, then just monitor it, and pay the $300 reinclusion fee, to get back in. Repeat as required. This reduces your yearly cost to $150.

Frankly, unless you are in a category that only has one page of results (has PR), then YAHOO is a waste of time. From my experience, the trust factor must now plays only a very small role in the Google search alg.