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Yahoo Ignoring Meta Description

effectively penalizing a site



5:19 pm on Sep 17, 2007 (gmt 0)

10+ Year Member

I'm not sure if I am being penalized or ignored, is there a difference? My 7 year old site has had the same stale title and description for the past two years. Formerly the site was #1 and #2 across dozens of keywords. Now, it seems Yahoo has hard coded my title and description to something that is not accurate. I thought DMOZ was the culprit, but added the noodp tage, without success. I am still listed, but back on page 3 for keywords I used to rank at #1.

The problem is simply that they do not index me by my actual meta tags, but by their own title & description, this results in bad placement and the inability to do anything about it.
Is this to be considered a penalty?

Google still ranks me high across nearly 7000 phrases.

I've pleaded my case with Yahoo, but they never reply.
Any ideas on how to proceed? Is it even worth it?


3:36 pm on Sep 18, 2007 (gmt 0)

5+ Year Member

Check your yahoo directory listing and if its the same as the serps use the noydir meta tag.


4:07 am on Sep 20, 2007 (gmt 0)

10+ Year Member

Yes, the Yahoo! directory and my serp listing are identical.
Well, I guesss you learn something every day... it looks like I'm about 9 months behind on that one. Thanks!

I will try this:
<meta name="robots" content="noodp,noydir" />
and see what shakes out.


2:25 pm on Sep 21, 2007 (gmt 0)

10+ Year Member

So far, so good regarding the title and description.
They have now changed to reflect the true meta tag contents, however, the position has not budged. Still in the middle of page three. Is there a -25 penalty? because if so, that's got to be the problem.


11:53 pm on Sep 24, 2007 (gmt 0)

5+ Year Member

I have verified the site and submitted the sitemap on Yahoo! Explorer. Explorer reports 106 pages 3,595 inlinks and one subdomain.
All the inlinks are from 7 years worth of being on the web and perhaps from my affiliates who make up a small percentage of my 20,000+ customers.

Doing a site:mydomain still produces the home page at #1, but everything thereafter is inlinks. Still trying to determine what kind of penalty I am stuck with.

I actually had someone from Yahoo Search Marketing call me within 24 hours of shutting down my PPC ads wondering why?(since I'm so frustrated with Yahoo!, why keep patronizing them?) I know this sounds like cutting off my nose to spite my face, but I was getting very little useful traffic from them.


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