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Yahoo Inc. is gearing up to offer its Web search software straight to mobile phone users, bypassing its reliance on network carriers and handset makers, the Wall Street Journal reported on Monday.
Company officials plan to offer software that mobile phone users can download themselves and will introduce the product at a news conference at the Consumer Electronics Show in Las Vegas on Monday, the paper said.
Yahoo To Offer Mobile Web Search Straight To Your Phone [today.reuters.co.uk]
Yahoo Inc. unveiled a slew of deals with mobile phone handset makers and network operators to feature its Web search services on tens of millions of phones worldwide, the company said on Monday.
In a flurry of announcements with major electronics makers, officials of the Internet media company introduced software that mobile phone users can download themselves at a news conference at the Consumer Electronics Show in Las Vegas.
Yahoo said it had developed oneSearch, a new mobile search service that give phone users instant answers. OneSearch redesigns search to offer potential answers as immediate search results instead of how computer-based Web search returns lists of search results.
Yahoo redesigns Web search to run on mobile phones [today.reuters.co.uk]