Yahoo different results

the results should be the same but there not

[penfold25]

I for some reason searched both yahoo.com and yahoo.co.in and in yahoo india it shows full yahoo catergory and then its results, and then google, while in yahoo.com shows just catergory headings then google results.

Im sure whether this was posted before, is it cos indians dont like google, the catergories and results are the same as the .com, why is it different?

[2_much]

Hi Penfold, I think each Yahoo displays results differently. For example, Yahoo in Spanish takes results from the directory.

If you target audience is people in India, I'd suggest you work with that according to what they're using at the moment.

I'm not sure about this, but I think that each country Yahoo has different management.

[PatrickDeese]

I assumed that this was because Yahoo is trying to promote the value of paid listings in other countries - so instead of using google results it is using results straight from the directory.

This is just a theory, but makes sense financially and logically.