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I am hoping this pans out and if so I will give them all of them...maybe hold a few back in case something fantastic happens :)
Could do with better targeting but have to wait and see what the bottom line looks like.
Ann
But at the moment, it seems I'm just about the only Adsense user with stable performance, so I'm happy to wait!
YPN doesn't have the depth of advertisers that AdSense has and the targeting in some areas isn't as good, which results in a lower click through ratio. However the revenue per click is higher and so far in a limited trial I'm now finding YPN to be as good as or even better than AdSense on some pages.
I really wish YPN would get its act together and become a real competitor to AdSense. We need competion in the contextual ad market and so far any shift is more due to AdSense shooting itself in the foot than any improvement in YPN
They have treated me civily when I had to email them but the income is so far down now it is no longer tolerable. I am not quitting them altogether, just halving my impressions with YPN and see who wins the race. Xmas is a bad time for Google to go crazy as some out there may be needing that extra cash so the kids can have a good Christmas. (all mine are grown up :))
Something over there is still broke as I have not had my numbers to change since 11 AM CST.
I have high hopes for YPN as I feel they can be a good contender and is just laying back in the tall grass waiting to finalize a few things then come out with a roar! (at least I hope so!)
One thing I wish they would give us is real time stats...oh well, can't have it all.
Ann
However the revenue per click is higher and so far in a limited trial I'm now finding YPN to be as good as or even better than AdSense on some pages.
I've experienced that also and it doesn't seem to make sense. If YPN has fewer advertisers, the cost to advertise there should be lower than AdSense where there are more advertisers to bid up the keywords.
Maybe I'm missing something, but that seems to defy the law of supply and demand.
Unless YPN is basically telling advertisers that they have less competition at YPN and thus will pay a premium price for clicks in return.
FarmBoy
Supply AND demand - fewer advertisers plus fewer publishers; it's the ratio that sets the rates, not the absolute numbers.
I'm oversimplifying, but not by much! :)
I think they could break off a good hunk of Google business right now.
If they are good business people and good marketers they should take advantage
of this window of opportunity before Google slams it shut!...KF
Me, I am not voting for or against, just trying to find the better deal. :)
Ann
I personally believe that Yahoo knows how to target ads but with such a low ad inventory they are constantly struggling with displaying irrelevant ads which pay better than relevant ads. If you had no choice but to display YPN ads, would you rather have irrelevant ads which ultimately brought it more revenue than more targetted ads? It's debatable because not all of us would put profit over quality user experience on our web sites. I believe this is exactly what YPN is struggling with.
Hopefully as many of us publishers start to test YPN, YPN advertisers will get a better value for their money and it will attract a broader range of advertisers, and then YPN can afford to give us targetted ads that pay well.
I've got my fingers crossed!
I wonder if being a member of yahoo beta is enough or should I also sign up for directmedias beta? They are now two companies but are they going to meld into just one?
Is this why the yahoo beta has taken so long to get off the ground?
Ann
since yahoo is beating Google by 200% in some cases but consistently paying out more per click than Google I just gave them 12 more pages. I am easing into this thing, getting one toe at a time wet, to see how far is far enough or not enough.
I have to say the only disappointment in this is Google, If I go down any further I will owe them money, LOL
Ann
I have tried them off and on but bad health kept me from going all out. At least I feel like I can follow this effort through to see what happens. I spoke to a rep a few months back and asked to be put on hold as I did not want to give up altogether and he graciously did.
When I went back to retry there was a message in my manager that said account not active. I emaled them and they immediately removed it and reactivated it. What do you think would have happened had that been adsense...shudder
Ann
My ads are relevant and seems pretty good.
"display all or part of the Ad Unit to any user located outside the US"
Now our site is mostly US traffic but how the heck do you ensure no users outside the US sees a advert?
joined:Aug 12, 2004
posts:1781
votes: 0
...how the heck do you ensure no users outside the US sees a advert?
joined:Aug 12, 2004
posts:1781
votes: 0