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We’ve been doing some tinkering under the bonnet recently, so some of you may notice a few changes in your ads. The changes you’re likely to see include the removal of ellipses (…) and truncated words, the inclusion of 40-character titles on certain ad units, and a change in the number of ads displayed on certain ad layouts.
The ads seem to be a lot cleaner. This is a nice move by the YPN team.
My pages should ALWAYS show ads considering the content (not be blank...they were FAR too often)
The ads have to be faster at determining content relevance (I do not have time to URL target, etc.)
NO more crap ads (refinance, mortgage, etc., considering my content)
Ad units should better fit pages (NOT running off page and cutting titles, etc.)
I'll edit this if I think of some more...
Although I have code in place to serve YPN ads to U.S. visitors and Adsense ads to non-U.S. visitors, it's still a royal pain to deal with.
Despite that, in response to the reported changes, I'll resume limited testing (on non-performing Adsense pages) of YPN again.