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The reason I ad target is because I believe that if I target something I think people would be interested in then they may check out the advertiser.. Since the ads are not being targeted I am having more ctr's but my revenue is down.. and I really seriously do believe that people are getting confused with them and think it's part of the site.. my ctr went from .01% to .07%... Yea it's great and all but like I said my revenue is down by atleast 50%!And I do think people are getting confused because of the high ctr increase...
And I would love for my revenue to get back the way it was... :)