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Yahoo Ready For Social Networking Acquisitions

   
2:18 pm on May 21, 2009 (gmt 0)

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Yahoo Ready For Social Networking Acquisitions [reuters.com]
Yahoo Inc is looking to buy companies that will allow it to become a bigger player in social networking and revamp its family of products, Chief Technology Officer Ari Balogh said on Wednesday.

Yahoo has had conversations with companies about partnerships and "more interesting" possibilities, said Balogh, who is executive vice president of products at Yahoo.

"I can guarantee you there will be some acquisitions, and we will do some stuff in house," said Balogh, speaking by videolink to the Reuters Global Technology Summit in New York.

4:14 pm on May 21, 2009 (gmt 0)

WebmasterWorld Senior Member jeremy_goodrich is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Hi5? Probably not...unless Yahoo wants to deepen it's reach in Latin America...

Perfspot? Their traffic is down & to the right...(per quantcast).

Bebo? Probably not (besides, they'd have to uncouple it from AOL, etc).

StumbleUpon? I think eBay learned their lesson on that one.

Facebook? They don't have the ~8 billion, I think, that Facebook would want them to have to pull it off.

LinkedIn? Perhaps...and, Jeff Weiner is President there, former EVP of Yahoo, etc...could be interesting & a great tie in with their Zimbra line of products. *that* would make for a compelling "menage-a-trois" between Zimbra, LinkedIn and Hotjobs...if they'd put them all together.

Ning? That could be interesting...however, I'm afraid it'd end up "geocities 2.0" in reality...eg, neglected & shut down after spending far too much money to ever reap a profit.

Piczo? Not enough traffic imho, to make it interesting.

Fubar? Probably not...uniques is also around a million per month, which makes it very unlikely.

Tagged.com? Perhaps, there is some traffic there...but, would it really add value?

To me...I can't see any company off hand that "fits" with what Yahoo needs to do, which is to start leveraging (flickr, mybloglog, delicious, etc) it's *current* social assets in a way that makes sense...

4:25 pm on May 21, 2009 (gmt 0)

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Don't forget UNTD, if Yahoo! wants to get into the flower business too, hehe.

[edited by: JS_Harris at 4:28 pm (utc) on May 21, 2009]

6:50 pm on May 21, 2009 (gmt 0)

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None of the social networking sites monetise. They are just flavour of the month. Yahoo will go further down the plughole if they enter that market.
11:33 pm on May 21, 2009 (gmt 0)



I can't think of one thing Yahoo bought that turned well. Geocities, broadcast, friendster, delicio...

Maybe Flickr is still holding

12:25 am on May 22, 2009 (gmt 0)

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Twitter. There. I said it.
1:01 am on May 22, 2009 (gmt 0)

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Whatever it is, I hope they do better than Yahoo 360.

MAN what a rat warren of pedos and pervs! Easy enough to ignore, till you discover your naive underage stepdaughter had a profile and was friends with some of them! :O At least Yahoo was quick to delete TOS violators when reported.

2:49 pm on May 22, 2009 (gmt 0)

WebmasterWorld Senior Member bwnbwn is a WebmasterWorld Top Contributor of All Time 5+ Year Member



And Yahoo wants this headache
[foxnews.com...]

I bet if yahoo would approach G with an offer there would be a new owner of youtube

4:15 pm on May 23, 2009 (gmt 0)

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Twitter. There. I said it.
Haha... Thats what Im also thinking...
2:13 am on May 24, 2009 (gmt 0)

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Why would they buy Twitter?

It's simple to knock off -- just like FaceBook did -- they changed "Status:" to "What's on your mind?"... basically a rip off of Twitter's "What are you doing?"

All Yahoo needs to do is clone that little 140 character input box and start streaming it out.

9:32 am on May 25, 2009 (gmt 0)

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My ten year old nephew cloned twitter over the weekend..
10:26 am on May 25, 2009 (gmt 0)

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anand84 - marketers everywhere will claim he didn't just to keep everyone in one place, their place.
9:20 am on May 28, 2009 (gmt 0)

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May 27th from Yahoo CEO
"We're Not a Search Company"; Get Ready for Social, Mobile, Video

[finance.yahoo.com...]

One of the big themes at the AllThingsD Conference this year has been the inability of Web 2.0 leaders to monetize social networking.

Asked about that, Bartz says the key will be in integrating social with great content. But she resisted my suggestion that Yahoo could be a portal for social networking.

Bartz is focused on one key fact: Yahoo has 76% reach of the U.S. Internet audience. Her strategy is to keep those users happy.

I'd be surprised if Yahoo! doesn't buy a best of the rest site like classmates at this point and even less surprised when that doesn't work long term. Fashionably late means competing in the minor leagues.

 

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