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Yahoo - Microsoft talks off

Just announced on Fox News

     
7:44 pm on Jun 12, 2008 (gmt 0)

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Just heard that the talks with MS are canceled & that there may be a new partnership over advertising with Google.
8:23 pm on June 12, 2008 (gmt 0)

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Here's an article on the topic:

[news.yahoo.com...]

Yahoo Inc said on Thursday that talks with Microsoft Corp on a partnership or other type of deal have concluded without an agreement, sending Yahoo shares down 13 percent.

Sources familiar with the matter said Yahoo is close to a search deal with Google Inc instead.

Yahoo shares sank to $22.68 on news of the talks breaking apart and the potential Google deal, reported by the Wall Street Journal and the TechCrunch blog. Google rose 0.6 percent at $548.18, while Microsoft rose 3 percent at $28.02.

[edited by: engine at 9:24 pm (utc) on June 12, 2008]
[edit reason] added quote [/edit]

9:29 pm on June 12, 2008 (gmt 0)

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I think its ok - Yahoo have some strong future plans which looks good, they dont need any kind of Merger or buy up.
9:30 pm on June 12, 2008 (gmt 0)

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Until next week when they resume talks.
9:45 pm on June 12, 2008 (gmt 0)

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I don't think that the shareholders would be too happy!

They do have some new things coming out, but maybe focusing on search (organic and paid) would be a good idea.

10:08 pm on June 12, 2008 (gmt 0)

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I can't wait until my adwords traffic increases by 30 percent. Yahoo's ppc offerings are a joke. From a web marketers perspective this will be great, at least in the short term.
10:27 pm on June 12, 2008 (gmt 0)

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Yes, I'm hoping for a Y>G deal on ads as well, and if G will take over Y's search, that would be fine for me (personally) as well.

I'm one of the few people I know here @ WW that knows someone who uses Yahoo's ads instead of Adsense. And it's terrible for them. (They are Google haters. It goes back a looooooong way.)

11:20 pm on June 12, 2008 (gmt 0)

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looks like a done deal
[webmasterworld.com...]
12:55 pm on June 13, 2008 (gmt 0)

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bye bye Y!SM for all intense purposes. From the article I read it said $800m a year income... can than be right... ?

It's not going to help their search traffic - it's not going to help their strategy just put a few dollars in the bank short term.