Today we’re excited to announce that we are acquiring Longreads, the pioneering service that helps readers find and share the best longform storytelling around the world, for reading on mobile devices.
Over the last five years, Longreads and its community have created a new ecosystem for readers to find great in-depth stories, and for writers and publishers to distribute their best work over 1,500 words. Longreads will continue to do what it does best — recommending stories from across the Internet — and we are excited to have them join the WordPress.com team and continue in their commitment to serving readers.Automattic Acquires Longreads [en.blog.wordpress.com]
lorax
1:22 am on Apr 11, 2014 (gmt 0)
I'm trying to read this deeper than what's on the surface and I think I know what's coming. There are a few million websites sitting on WordPress.com of varying quality. This tech would go a long way to helping their content be found.
I sense a publishing empire in the making here. The tool is popular, solid, and easy to use. What Automattic hasn't done is to capitalize on the content that's sitting on their servers yet.
Not that they would but what if they suddenly built a content site to showcase user content and stuck Adwords on it or created a PPC ad network of their own? I've been waiting for this and I think we may be on the verge of a seeing some revenue models coming out of them other than value added services.
