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Noticable Changes in Traffic After WP and Plugin Updates

Anyone else notice this?



8:12 pm on Jul 7, 2011 (gmt 0)

5+ Year Member

Is it just me... or does anyone else notice peaks and valleys in their traffic referrals from search within a few days of WordPress core, or Plugin Updates?

- Last 10-15 days, steady and climbing traffic on a site. (exception of holiday)
- Yesterday, Updated WP core and W3cache and the only other 3-4 plugins used on the site. Traffic remained on trend.
- Today... Ghost town! (Down 60-70%)

Has anyone else been able to pin traffic changes on updates?


8:21 pm on Jul 7, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

How are you looking at the traffic? Are you looking at the site's server log files or something like Google Analytics?


8:38 pm on Jul 7, 2011 (gmt 0)

5+ Year Member

Logfiles... as well as AwStats, and WP.com Stats on the site itself.

Uniques drop like a rock...
Pageviews per visit remains level.

I also prefer to watch for trends over periods of time rather than spikes or dips, but the correlation with WP updates is noticeable.


10:36 pm on Jul 7, 2011 (gmt 0)

WebmasterWorld Senior Member lorax is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

I manage about 30 installs and have not seen a correlation in updates to traffic levels. If anything, they're all growing nice a steady (barring the normal peaks and valleys).


1:06 pm on Jul 8, 2011 (gmt 0)

5+ Year Member

Thanks All... Today, 1-2 days after flushing and refreshing the W3 cache, traffic is trending back to the norm. I will have to note it all in the site-book and check it again on the next refresh as well.

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