Is Looksmart really necessary to be included in MSN?

newbie question on SEO

[bobcola]

I haven't done any search engine stuff for about a year and a half and everything seems to have changed dramatically. Is it possible to get listed on MSN without paying LookSmart? What about Overture? can I just use Overture and still appear on MSN?

[vitaplease]

Bobcola,

you can advertise on Overture - and depending on MSN logic - you will be listed in the "sponsored sites". above the directory sites see also:
[webmasterworld.com...]

Looksmart will also get you in, but check the latest threads here (use the "site search" link on top of this page).

Inktomi you pay for every page ($ 25.- per page for more than two)you want included in amongst others MSN's websites listings.

(edited by: vitaplease at 4:50 pm (utc) on May 1, 2002)

[DrCool]

If you do go with the Inktomi option do some research on your keywords and make sure you won't be buried under a bunch of Looksmart listings. Generally speaking if there are more than 10-15 Looksmart listings I see very little traffic from MSN. If you can find some keywords with only a couple Looksmart listings the traffic can be great.