Targeted Traffic

What is it?

[HuhuFruFru]

Hi,

Would you share your experience about "Targeted Traffic": What does it mean? Is it just simple traffic from search engines? Like someone is searching for shoes and then comes across your site and finds ads about shoes?

Where is the difference to "Untargeted Traffic" and how do I tell if have such bad or good traffic on my site?

[larryhatch]

Most simply stated, targeted traffic = visitors coming to your site looking for
whatever it is you have to offer.

If you are selling shoes and somebody comes in because you spammed a bakery site, that's untargeted.
If somebody looks for shoes on Google and finds your site that is targeted.

Of course there is every cat and dog in between, but those are the basics as I see them.

I would have a good hard look at your ACCESS_LOG files.
Look for the keywords used. Are they targeted?
There are web-log analyzer packages out there on the
cheap if not free.

You might find queries for 'Strawberry Jam' because your biz is on a road by that name.
Definitely untargeted. If so, replace the address with more relevant keywords. -Larry

[HuhuFruFru]

Thank you Larry, that's very interesting and sounds also logical!