How much traffic increase for optimized sites?

[Brett_Tabke]

What are some of your averages? I generally guarantee clients a 20 to 25% increase in their traffic within 90days after optimization. Most times they have started so low that I think my historical actual average are around 140% increase due to optimization.

What kinds of returns and increases are you seeing?

[drbill]

As of late not much BUT I would see the same about 65% increase with in 100 days of the work.

[georged]

Surely it depends on the site? I'm certainly no expert but I've been responsible for anything from a 10% increases to 1000% increases. That's just using the basics, no cloaking, no externally loaded JS, no particular attention to rival sites. Having said that, SEO in the UK is still in it's infancy, and I have had expert advice. :) Many thanks.

[Mike_Mackin]

>Surely it depends on the site?

As an example:
We work a site that sells $30,000 STUFF that nobody searches for.

We got him 3 hits a day in no time.
He is happy!
:)

[I have better examples]

[DaveAtIFG]

It definitely depends on the site, how well listed it is when you start is probably the biggest single factor. I've seen increases all over the map as georged indicated. The smallest increase about 15-20%, up to about 800%.

My approach is fairly conservative, no doorways, search engine friendly site design, persistent submissions, refine listings for a few months, add cloaking if needed, typically after six months.

[engine]

Latest site - zero to hero in 6-8 weeks.
No traffic to speak of despite being "in the search engines" but buried. Certainly no enquiries.
The site was designed by an agency that simply thought that "adding a few meta tags" and using a submissions programme was the answer (how many of those do you know).
Well, it was a cheap submission programme!

Now, the client is grinning from ear to ear getting two or three enquiries per day. All from search engine optimisation.

[stuart]

I put up my new optimised site 6 weeks back after 3 months redesigning from the great advice i received here, as i have 100 or so links coming in I haven't used any 'submit url' or as yet any paid submissions, i don't want to speak too soon but just last week saw my first notable traffic from google mainly - 25% new uniques and a 60% increase in traffic. Just hoping it carries on! Thank you to everyone who helped me, long live these forums and all who sail in them.

[jeremy goodrich]

The most recent client I had averaged a 200% increase after about 4 months.

The traffic is all very targeted, and everybody who shows up does a minimum of 2 pageviews. Which is nice, considering I'm such a "newbie" at all this :)

[henki]

I think that an average increase would be around 8 thousand percent.

Can anyone tell me how long a rope is?

[Mike_Mackin]

a rope is thiiiiiiiiiiiiiiiiiis long. ;)

[bigjohnt]

doesn't an SEO rope tend to get longer, and longer over time? :)
Percentage incrase is a good measure. If a client has done a lot of work already we lower the estimated.
Results have varied from 30% to well over 1000%.

We underpromise, and over-deliver.

One client wanted redesign. High end industrial good. Just did minor SEO, couple hundred bucks in PPC - they did 250k in a month. Great client to have- trusts us completely. Will do over a million$ this year from the web - previously - 0$

[agerhart]

Although it is still to soon in the game for me to give actual percentages, I have seen increasing results from day to day and week to week.

If I had to punch out some numbers, which coincidentally I just did for a client, I would have to say I am having about a 300% increase if not more for a typical client.

I think it all depends on the site that you are presented with and how much leighway the client gives you to work with. I have some clients that have gotten increases far above that and some that are below that.

[DrCool]

A lot does depend on the site. I have had clients like Mike where 3 or 4 hits a day is great for them and others where I have doubled or tripled their traffic to around 50,000 hits a month and they aren't happy because they don't know what to do with the traffic once they get it. On the average, I would say we see around a 50% increase in traffic. There are some that are much more (generally the ones that are just starting) and others where the increase is much less.

[mivox]

Well, I'm not an SEO professional really, but my company gets about 4-5,000 "visits" a month, after about five months of just existing online and submitting any major updates to the SEs... and unfortunately we're up against a lot of .gov and .org domains, and a lot of "old players" (read: sites who have TONS of incoming links) in the field.

I'm about to unleash my first actual "optimized" site design, where the HTML was written specifically to make things easier for spiders to digest, with some topical doorway/index pages added. A bit more tweaking, finishing up the meta tags, double checking to make sure everything works, and we'll see what happens after everyone spiders the new design. I'll have to remember to revive this thread in a month or two with an update...

[JamesR]

I would have to agree with DrCool, when I was in the formal biz I saw about the same. However, you always had the customer that didn't know what an access log was let alone where to find it so comparisons became a little tough. I get most excited with customers who let me know about how much their sales and email lists have increased after a few months....yes, grinning ear to ear.