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Moving to subdomains and ranking loss

     
11:02 pm on Nov 18, 2011 (gmt 0)

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I decided to move my tag pages to subdomain(s). Actually the structure is a bit unusual: yyy.tag.domain.com where yyy is the actual tag.

Few days after I'm seeing a noticable drop in MSN and Yahoo referrers.

Anybody experienced something like that when he changed the site structure or moved things to subdomain ?
1:10 am on Nov 19, 2011 (gmt 0)

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Large site changes generally result in a lost of traffic... if for no other reason than it takes time for the new structure to percolate through the search engines. Secondly, if others had linked using the original structure, there are a lot of broken links... unless you provided 301 redirects to the new uris...
2:48 pm on Nov 19, 2011 (gmt 0)

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Yes, I used 301 redirect for all pages.
3:09 pm on Nov 19, 2011 (gmt 0)

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I decided to move my tag pages to subdomain(s). Actually the structure is a bit unusual: yyy.tag.domain.com where yyy is the actual tag.


How come? Do your tag pages deserve to be "above" the root?

From my perspective, putting a single page on a host name is not the thing to do. I've seen sites take major hits after making changes similar to this. Careful.
8:03 am on Nov 20, 2011 (gmt 0)

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google has always been somewhat opaque about how they handle subdomains vs sudirectories but it appears they are now treating subdomains more like subdirectories especially when it "looks like" it should be.
i would only use subdirectories when you essentially have a standalone site or for technical reasons.
5:38 am on Nov 21, 2011 (gmt 0)

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i would only use subdirectories when you essentially have a standalone site or for technical reasons.

thanks to a member kindly pointed out to me that i "misspoke" here:
in fact, i meant to write "i would only use subdomains when you essentially have a standalone site or for technical reasons."
6:50 pm on Nov 21, 2011 (gmt 0)

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I moved it back, be careful!

I got a big hit from Yahoo and Bing too, lost about 50% of my traffic from these. Seems that they're unable to handle 301 redirects properly or at least there must be a big delay between re-indexing + getting your rank back on redirected pages.
10:37 am on Dec 21, 2011 (gmt 0)

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check my answer here.. I think it explains your traffic loss: [webmasterworld.com...]
 

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