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Small variations in wording ("writer" "writing" "written") = issue?

2:01 pm on Oct 2, 2011 (gmt 0)

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Hey Guys,
I want to buy a domain name, that is something like "copywritten.com". If people search for "copy writing", will google rank my domain as high as "copywriting.com" - assuming all else is equal?

How important is it to have a domain name that is *exactly* the keyword, not a slight variation of it?

I currently have the choice between a domain similar to "copywritten.com" and a longer domain like "seo-copywriting.com" - I feel like, if I chose the first one, i could be more flexible and optimize pages like copywritten.com/seo for that specific keyword.

But of course, if google doesn't like "written" instead of "writing", then the cooler/shorter domain won't be of much use.

Thanks for some advice :)

3:12 pm on Oct 2, 2011 (gmt 0)


WebmasterWorld Administrator buckworks is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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I am experiencing that right now, but not from the right end.

My domain is "example.com" and a Better Established Competitor is "exampling.com". At the moment she ranks above me for anything related to "example", even my own domain name unless I put it in quotes.

So it's not imperative to have an exact match domain if you do enough other things right. Choose a domain that would suit your branding goals then work from there.
7:12 pm on Oct 2, 2011 (gmt 0)

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WebmasterWorld Senior Member lucy24 is a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month

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If anyone can figure out the black mystery that is g###'s interpretation of a Keyword, I'm sure everyone would like to hear about it.

"hand, hands, handed, handing"; "states, state, stated, stately"; et cetera, fine, no problem.

"lives, lived, live, living, lively" vs. "life, life's"
"mouse, mouse's, mouses" (the verb, I guess) vs. "mice"
"found, founded" vs. [Stopword, I guess] et cetera.

Honestly, there aren't that that many strong verbs, let alone truly irregular forms, in English! And heaven knows the search engine itself has no trouble guessing.

Or sets like "it's"* vs. "doesn" and "isn" [sic].

* Setting aside the whole question of how "it's" gets to be a Keyword at all, while "it" and "is" -- and "its" -- are Stop Words.