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the site structure is home>>brand>>specific product
Should I just set up 301s for these pages that point back to the brand page? or is there a better solution.
They are also redesigning the site and would prefer not to have to rebuild these pages in the new design format, so just publishing the pages and removing links in to these pages is not an option.
[edited by: caveman at 6:54 pm (utc) on Feb. 11, 2009]
[edit reason] removed specifics [/edit]
Also, I want to preserve links in to these specific pages if at all possible. These will never come back in to inventory. The pages are dead. What should I do? Could I be penalized for too many 404s at once? I never know whether to believe that or not.
don't look at me.. i just jumped in on this. Good thing I did before they rolled live with their old version of the new site. Totally new file structure was designed and they had never even heard of a 301 before... They were about to flush 6 years of aged pages down the toilet.
If you think ahead, 301ing dead pages will add up over the years, and you will look dubious with hundreds of 301s pointing to the same brand page. A bit bait-and-switch, TBH.
*Current, at any given point in time. So now it will be the 'new' ones. Next year/season it will those ones. You will need to have an index of current products, which should be possible with a half-decent CMS.
[edited by: Shaddows at 3:14 pm (utc) on Feb. 12, 2009]
In very pseudo-code:
[Variable:ProductTitle] is discontinued
We do have new products available from [Variable:Brand; LinkVar:BrandFolder]
A list of their products are:
Assuming attributes such as [Product / Brand / Title / URL] are on a db somewhere, calling them is just a query away.
If not, I'd build one, or get a better CMS package
Implementing the solution is outside the remit of this forum- try one of the scripting forums (PHP and the like).