Forum Moderators: open

Message Too Old, No Replies

Seo Ranking

How do I improve rankings in Search engines?

         

Antara

5:38 am on Jan 16, 2009 (gmt 0)

10+ Year Member



Off late I've been trying to optimize a particular site...the keywords are pretty competitive without doubt and till date I've followed the following strategies

1. Submitted the site in directories
2. Submitted articles with keyword rich anchor text linking to the site's inner pages
3. Have been doing a reciprocal link exchange campaign with quality websites.
4. Created Metatags with targeted keywords
5. Created Alt-tags
6. Worked on social medias like Stumbleupon,Twitter.

I must say that Stumbleupon is working wonders! It pulls in huge traffic. But the bounce rate is too high, which I feel is due to the fact that the traffic is not targeted. As with Twitter, I'm yet to get a scalable result.

Now I have two concerns. Firstly, how do I pull in targeted traffic from social medias? And most importantly how do I get a decent ranking? The site doesn't have any issue with its coding and validation. Is there any other way SEO strategy I can resort to?

[edited by: caveman at 6:38 am (utc) on Jan. 16, 2009]
[edit reason] Removed specifics per TOS [/edit]

Quadrille

12:56 pm on Jan 16, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Welcome to WebmasterWorld!

Your best bet is to spend a little time just reading around.

Nothing you have done so far seems to be 'wrong', but I'll comment anyway ... ;)

1. Submitted the site in directories.

Directory links count for little unless they are Quality Directories; 'link directories' are three a penny, and Google has wised up to that. NEVER submit a URL to a directory that asks for a reciprocal link (unless it's niche OR local AND you are SURE it's trustworthy). While the danger is not guaranteed - recip linking with a directory is a high risk activity.

2. Submitted articles with keyword rich anchor text linking

Pretty pointless; the article farm gets much more out the exchange than you ever will (who gets most out of Christmas, the farmer or the turkey?) AND you may damage your own site by creating duplicate content elsewhere.

3. Have been doing a reciprocal link exchange campaign with quality websites.

Good move, so long as they are related in topic - else risky.

4. Created Metatags with targeted keywords

Good move for <title>, descr., and perhaps keyword tags - but to give value, the metatags need to (a) reflect page content and (b) be unique to the page. Most other metatags are pretty pointless to man and beast. Sorry, man and spider.

5. Created Alt-tags

But not overdone, AND always relevant to the image I trust!

6. Worked on social medias like Stumbleupon, Twitter.

OK

What you do not emphasise is the content of your site; and you accept that you have a high bounce rate.

There's no point getting a million visitors, if 999,000 leave disappointed. Match your 'numbers' obsession with a 'content' obsession; you may get fewer visitors - but 500,000 visitors with only 735 disappointed is actually a much better result for your site.

Good Luck!

g1smd

1:12 pm on Jan 16, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



What, no mention of any "oft quoted law"? I'm disappointed. :-)

Quadrille

1:42 pm on Jan 16, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Since you ask: Quadrille's Oft-Quoted 41st Law

When giving advice to new forum members - or new clients - stick to the basics, and don't be smart

This law - known as Harvey's Law - emphasises the need to make people feel welcome and at home, and to encourage dialog. Don't get over-technical, don't be smart. It's not nice, it's not funny, and no-one will admire you for it. And SEO Patronizing Old Gits should NOT translate Harvey's Law as "don't scare the newbies".

Will that suffice?

:)

g1smd

1:51 pm on Jan 16, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I'll shut up already. :)

caveman

3:28 pm on Jan 16, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Don't encourage him g1. ;-)

Antara

4:50 am on Jan 19, 2009 (gmt 0)

10+ Year Member



Thanks to all of you for your participation :D
I just enjoyed it :)
Thanks Quadrille for pointing out the error. Its true enough.. my site does lack a comprehensive content. I really need to work on that. But as you've mentioned, the article directories are a waste; however I've noticed the links do get cached fast and in my previous experiences I've seen a particular site rank well with those keywords(the ones I had used as anchor texts while submitting). Only this time, it is of no avail! Is there a possible alternative?

Quadrille

11:41 am on Jan 19, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



There's no one answer, I think.

Think 'niche' and use any related topic sites that you can - directories, web 2.0 (ecch!), etc. - but there's many threads here form people with very similar issues; read around and see which answers happen to suit you.

But to rank well, long term, you really need to get the content issue sorted!

Good Luck!

Antara

11:58 am on Jan 19, 2009 (gmt 0)

10+ Year Member



Thanks Quadrille for suggestions:)
I would definitely work on the site's content. Hope to get some insights from other threads as well.

Thanks Again!

canadafred

2:51 pm on Jan 19, 2009 (gmt 0)

10+ Year Member



Ok I kept my mouth shut long enough.

Suggesting that it is a good thing to participate in link exchanges or any other type of link building strategy is poor advice as far as I am concerned. This only encourages a green hat SEO to learn trendy search engine manipulation techniques.

The best suggestion I can give the newbie is to concentrate on developing the best web content possible. Yes it is important to learn how to optimize the various web page elements but without great, unique and indisputably important content the search engine will deem the webpage mediocre and the Internet visitor will not be captivated enough to make the telephone call.

macgregor

3:17 am on Feb 28, 2009 (gmt 0)

10+ Year Member



Another newbie here. Looking through all the different threads on this general SEO topic is quite confusing in some respects. I think Ive got pretty good content on my site but would be nice to get an unbiased opinion.